27 Master's degrees in Marketing in Netherlands

The Business and Social Impact programme at Utrecht University provides you with a solid grounding in economics & management, and equips you with practical skills, tools and networks for a rewarding career with organisations that lead the way on corporate social responsibility.

What does it take to turn data and creativity into marketing that actually works? This Marketing programme from Erasmus University Rotterdam teaches you to understand customers and markets, develop compelling marketing strategies, and drive results by applying AI and analytics to real business challenges. 

The International Business - Strategic Marketing from Maastricht University explores marketing in international business. It combines data-driven strategies, customer insights, and innovation management to develop skills for top-level decision-making in strategic marketing.

Become a highly trained marketing analyst. Tilburg University's Master's program in Marketing Analytics teaches you to gather and analyze big data using the latest techniques and methods available, in order to provide management with critical marketing insights and opportunities, both online and offline. You can specialize in one of two tracks: Data Science or Applied Marketing Analytics.

The International Business - Marketing - Finance from Maastricht University blends finance and marketing, equipping you with skills to understand how both drive firm performance. Learn how financial decisions and consumer behaviour intersect to create value for businesses in a global market.

The Marketing Analytics - Applied Marketing Analytics track at Tilburg University focuses on applying methods to test, validate, and enhance strategies based on empirical insights derived from marketing data, teaching you how to use data to inform decisions.

The Marketing Analytics - Data Science  track at Tilburg University equips you with data science methods and skills to handle structured and unstructured data and uncover patterns in data, to transform raw data into valuable insights for optimizing marketing strategies and customer engagement.

As The Netherlands’ leading Business School in the world of hospitality, Hotelschool The Hague, Hospitality Business School inspires the next generation of global citizens and global leaders with the Leading Hotel Transformation programme. 

This Data Science and Marketing Analytics specialisation from Erasmus University Rotterdam teaches you how to turn big data into business insights using tools from data science, AI, and marketing—skills that are in high demand across industries.

Learn to develop innovative and effective ways to distribute, design, price and promote products and services - both in an online and offline context. With your broad theoretical knowledge and relevant practical skills, a career as a successful marketing manager lies ahead of you. Tilburg University offers the Marketing Management programme.

Become the marketer of the future. Learn how to use marketing analytics to create value, gain deep consumer insights to build lasting relationships and create ground-breaking innovations that have impact that goes beyond the customer.

The best marketers prove themselves where it matters: at the heart of the business world. This is where the Marketing MSc programme offered at Vrije Universiteit Amsterdam begins.

In the Business Administration - Consumer Marketingprogramme of the University of Amsterdam, you gain an in-depth understanding of consumer characteristics, behaviours and motivations as inputs for effective marketing strategies. This track is one of the nine tracks you can opt for in our Master's in Business Administration.

Study Marketing Analytics and Data Science at University of Groningen to master big data techniques, assess marketing performance, and generate valuable customer insights.

Would you like to expand and deepen your knowledge in the field of Marketing Analytics and Data Science and Management, combined with a minor in Finance? Then this Marketing and Finance double degree programme from University of Groningen is for you!

Does transforming large datasets into valuable marketing programs sound interesting to you? Then this Marketing and Information Systems double degree programme from University of Groningen is for you!

In the Business Administration - Digital Marketing programme of the University of Amsterdam, you explore the impact of the digitised business environment on marketing processes and customer value creation. This track is one of the nine tracks you can opt for in our Master's in Business Administration.

The Business Administration (Online) course at University of Amsterdam is for ambitious students who do not yet meet the admission requirements for the Master’s programme Business Administration. 

Would you like to learn how to deliver value to customers and build sustainable relationships? Then this Strategic Marketing Intelligence double degree programme from University of Groningen is for you!

Develop your own vision, sound and style as a professional music performer and curator with the two-year English-language Master Jazz and Pop (Zwolle) at the ArtEZ University of the Arts.