Overview
The MSc in Data Science and Marketing Analytics is designed to merge theoretical knowledge with practical skills from various fields including computer science, marketing, economics, and statistics. This interdisciplinary approach enables students to harness the power of big data and artificial intelligence, ultimately driving value for both consumers and businesses.
Why Data Science and Marketing Analytics at Erasmus University Rotterdam?Erasmus University Rotterdam is renowned for its strong emphasis on data modelling, making it a premier choice for aspiring data scientists. The programme is highly ranked among business and economics courses, reflecting its commitment to excellence and relevance in the job market. The university’s partnerships with industry leaders provide students with unique opportunities for networking and collaboration, enhancing their educational experience.
Tuition Fee BreakdownThe tuition fees for the MSc in Data Science and Marketing Analytics are structured as follows:
- International students: EUR 19,950 per year
- European students: EUR 2,601 per year
Visit the Fees and Funding section for a breakdown in your local currency.
SyllabusThe curriculum is thoughtfully crafted to ensure a comprehensive understanding of both the theoretical and practical aspects of data science and marketing analytics. Key modules include:
- Data Analysis Techniques
- Marketing Analytics
- Machine Learning for Business
- Statistical Methods in Economics
- Big Data Technologies
- Consumer Behaviour Analysis
Graduates of this programme are well-prepared for a variety of roles in the data science and marketing sectors. Alumni have successfully secured positions in leading companies, leveraging their expertise in data analysis to drive strategic decision-making. Potential career paths include data analyst, marketing strategist, and business intelligence consultant, among others.
Programme Structure
To obtain additional information about the program, we kindly suggest that you visit the programme website, where you can find further details and relevant resources.
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before , EEA/EU
-
- Starting
- Apply before , International
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Language
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Credits
Delivered
Campus Location
- Rotterdam, Netherlands
Disciplines
Marketing Data Science & Big Data Data Analytics View 26 other Masters in Marketing in NetherlandsWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
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- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Your bachelor degree needs to consist of a solid background in economics, business economics, statistics and mathematics.
- All applicants must show proficiency in the English language.
Tuition Fees
-
International Applies to you
Applies to youNon-residents19950 EUR / year≈ 19950 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals2601 EUR / year≈ 2601 EUR / year
Additional Details
- €14400 (Institutional fee: Dutch / EEA students)
Living costs
Rotterdam
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Data Science and Marketing Analytics.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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