Overview

The Master of Business Administration with a concentration in Marketing from Babson College—home to a program that has been ranked the #1 MBA in entrepreneurship for 32 consecutive years (U.S. News & World Report, 2025)—will give you the tools and frameworks to create, craft, and deliver value in a marketing role. Graduates with an MBA in marketing or a marketing concentration often go on to careers that involve strategy, analytics, product management, sales, retailing, and communication.

Key Facts

Throughout the concentration, you will learn marketing fundamentals such as how to segment a market, how to establish the right marketing mix of product, price, place, and promotion, how to understand and manage consumer behavior, and more.

Programme Structure

Courses include:

Marketing Analytics

Digital Marketing

Marketing High Tech Products

Strategy and Tactics of Pricing

Sales in Action

Key information

Duration

Full-time
- 21 months

Start dates & application deadlines

Starting 2027-08-25 00:00:00
- Apply before 2027-04-28 00:00:00

Language

English

Duolingo English Test

130

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TOEFL^® IBT

100

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

7.5

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Credits

45 SCH

Delivered

On Campus

Campus Location

Wellesley, United States

Disciplines

Business Administration Marketing View 2155 other Masters in Business Administration in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

130

Take A Free Practice Test!

TOEFL^® IBT

100

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

7.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Short answer questions

One letter of professional recommendation (non-academic)

Résumé

Transcripts from all institutions, undergraduate and graduate

Candidates may include an essay to provide additional pertinent information to the admissions committee (optional)

Interview

A $100 application fee

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

68661 USD / year

≈ 68661 USD / year
Out-of-State

68661 USD / year

≈ 68661 USD / year
Domestic

Applies to you

In-State

68661 USD / year

≈ 68661 USD / year

Additional Details

First-year tuition (2026–2027): $75,848

Second-year tuition (2027–2028): $44,310

Total tuition for program: $120,158

Living costs

Wellesley

United States

2644 - 5475 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

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Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Master of Business Administration (MBA) - Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Key Facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Wellesley

Financing

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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