Overview
The Master of Business Administration with a concentration in Marketing from Babson College —home to a program that has been ranked the #1 MBA in entrepreneurship for 32 consecutive years (U.S. News & World Report)—will give you the tools and frameworks to create, craft, and deliver value in a marketing role. Graduates with an MBA in marketing or a marketing concentration often go on to careers that involve strategy, analytics, product management, sales, retailing, and communication.
Key Facts
Throughout the concentration, you will learn marketing fundamentals such as how to segment a market, how to establish the right marketing mix of product, price, place, and promotion, how to understand and manage consumer behavior, and more.
Get more details
Visit programme websiteProgramme Structure
Courses include:
- Marketing Analytics
- Digital Marketing
- Marketing High Tech Products
- Strategy and Tactics of Pricing
- Sales in Action
Check out the full curriculum
Visit programme websiteKey information
Duration
- Full-time
- 21 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
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Credits
Delivered
Campus Location
- Wellesley, United States
Disciplines
Business Administration Marketing View 2149 other Masters in Business Administration in United StatesExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Short answer questions
- One letter of professional recommendation (non-academic)
- Résumé
- Transcripts from all institutions, undergraduate and graduate
- Candidates may include an essay to provide additional pertinent information to the admissions committee (optional)
- Interview
- A $100 application fee
Make sure you meet all requirements
Visit programme websiteTuition Fees
-
International Applies to you
Applies to youNon-residents75848 USD / year≈ 75848 USD / year - Out-of-State75848 USD / year≈ 75848 USD / year
-
Domestic
Applies to youIn-State75848 USD / year≈ 75848 USD / year
Additional Details
First-year tuition (2026–2027): $75,848
Second-year tuition (2027–2028): $44,310*
Total tuition: $120,158*
*Tentative; assumes standard progression through program
Living costs
Wellesley
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Financing
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- 100% online application -- instant conditional offer
- Free visa & career support through our Path2Success program
Funding
Check for any work restrictions
Visit programme website
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Scholarships Information
Below you will find Master's scholarship opportunities for Master of Business Administration (MBA) - Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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