M.Sc. On Campus


The University of Edinburgh

12 months
25100 GBP/year
17200 GBP/year
Tuition fee
Apply date
Start date


The Marketing programme at The University of Edinburgh will give you an in-depth knowledge of marketing from both an academic and practitioner's perspective, enabling you to address marketing challenges in critical and creative ways.


We provide you with an in-depth understanding of the theoretical foundations of marketing alongside current and emerging practitioner applications in many areas such as:

  • marketing management
  • the analysis of marketing decisions
  • consumer behaviour
  • marketing research methods

You will be able to tailor your studies to your interests, such as marketing communications, through your option course selection.

Who this programme is for

The Marketing programme at The University of Edinburgh is designed to help those from general business or management-related disciplines develop into innovative marketing professionals who can drive strategic decisions in the creation of successful products and services.

It aims to help you become a critical, reflective practitioner as it emphasises the integration of theory and practice with the skills and knowledge required by employers.

It is designed for those wishing to pursue a successful marketing career in the public or private sector.

Programme Structure

Learning will primarily be through:

  • lectures
  • set reading
  • class discussions
  • exercises
  • group-work assignments
  • problem-solving in tutorials
  • case studies

Assessment methods include examinations, assignments, presentations or continuous assessment.

Key information


  • Full-time
    • 12 months

Start dates & application deadlines

More details

There are five application rounds.


180 alternative credits


On Campus

Academic requirements

GPA admission requirements GPA
Upper Second Class

Other requirements

General requirements

You will need a UK first-class or 2:1 honours degree from a good university in one of the subjects below, or an equivalent overseas qualification.

  • An undergraduate degree in a business or management related subject is normally required. This programme is not aimed at those who have an undergraduate degree specifically in Marketing. If you do, we would recommend our Masters by Research instead.
  • Candidates with degrees in social sciences, communications, public relations and media or arts related fields will also be considered.
  • Those with a very good Honours degree in other disciplinary areas will be considered provided that they have studied a degree with some marketing related content.
  • Applications from mature students with significant marketing management experience or acceptable professional qualifications will be considered on an individual basis.

Tuition Fee

To alway see correct tuition fees
  • International

    25100 GBP/year
    Tuition Fee
    Based on the tuition of 25100 GBP for the full programme during 12 months.
  • National

    17200 GBP/year
    Tuition Fee
    Based on the tuition of 17200 GBP for the full programme during 12 months.

Living costs for Edinburgh

725 - 1167 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

The University of Edinburgh


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