Overview

In the dynamic and ever-changing world of business, evolving marketing theory and practice create and shape upcoming trends. The innovative design of this programme with an optional consultancy project and a ‘block’ teaching approach offers a more immersive learning experience that gives you the option to specialise in a chosen pathway.

The Marketing degree offered by the University of Birmingham offers a comprehensive curriculum that adapts to evolving marketing theories and practices, integrating technological advancements, sustainability concerns, global market challenges, and current economic transitions.

By program completion, you will have gained extensive knowledge in marketing principles, data analysis, theoretical frameworks, and practical applications. You will also develop specialised skills in digital, global, or responsible marketing based on your chosen pathway, preparing you for dynamic roles in today's complex business environment.

Career opportunities

Graduates will leave Birmingham perfectly placed to take up key marketing positions in marketing, advertising, public relations, content creation, social media marketing, marketing research and brand management, among others. These roles could be in the public, private, or charity sectors, where there is a high demand for graduates who can conduct research, analyse information, formulate, and execute programmes of activity.

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Programme Structure

Courses include:

Marketing Communications

Services and Retail Marketing

Innovation Management and New Product Development

Reputation Management

Strategic Branding

Check out the full curriculum

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Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-09-28 00:00:00
- Apply before 2026-07-03 00:00:00 , International
- Apply before 2026-08-28 00:00:00 , National

Language

English

TOEFL^® IBT

88

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PTE Academic

67

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IELTS

6.5

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4.9/5 student rating

Credits

180 alternative credits

Delivered

On Campus

Campus Location

Birmingham, United Kingdom

Disciplines

Marketing View 338 other Masters in Marketing in United Kingdom

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Academic requirements

GPA

Upper Second Class

English requirements

TOEFL^® IBT

88

Schedule TOEFL®

PTE Academic

67

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

In order to be considered, applicants will have or should be expecting to achieve an Honours degree (2:1 or higher) or postgraduate diploma from a UK university (or overseas equivalent) in any subject.

Applicants who demonstrate being able to exceed the minimum entry requirements will be given preference.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

33660 GBP / year

≈ 33660 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

17460 GBP / year

≈ 17460 GBP / year

Living costs

Birmingham

United Kingdom

765 - 1134 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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About

Overview

Career opportunities

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Birmingham

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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