Overview

The Marketing program at The City University of New York's specialized concentrations in Digital Marketing, International Business, Marketing Analytics, and Marketing Management let you tailor your studies to your professional goals.

Program Highlights

30 Credits
Average completion 3 – 4 semesters
Specialized concentration in Digital Marketing, International Business, Marketing Analytics, and Marketing Management

Career Outcomes

Companies that employ Zicklin graduates

American Express, AT&T, CBS, Consumer Reports, NBC Universal, New York Life, Pfizer, Target, Unicef, Weill Cornell Medicine

Positions

Brand Sales Planner, Marketing Manager, Senior Marketing Manager, Product Development Manager, Marketing Analyst, Research Manager, SEO Analyst, Marketing Coordinator, Business Analyst.

Programme Structure

Courses include:

Marketing Research

Consumer Behavior

Web Analytics and Intelligence

Media Planning in the Digital Age

Marketing Strategy

Emerging Markets and the International Business Environment

Key information

Duration

Full-time
- 18 months

Start dates & application deadlines

Starting 2026-08-28 00:00:00
- Apply before 2026-06-01 00:00:00
Starting 2027-01-25 00:00:00
- Apply before 2026-12-01 00:00:00

Language

English

TOEFL^® IBT

100

Schedule TOEFL®

Credits

30 SCH

Delivered

On Campus

Campus Location

New York City, United States

Disciplines

Marketing View 276 other Masters in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

100

Schedule TOEFL®

Other requirements

General requirements

Bachelor’s degree (or foreign equivalent) in any major to be considered for admission

Online Application

GMAT or GRE

Transcripts

Applicants are required to submit an international credential evaluation from a NACES-approved agency.

Two professional recommendations

Two essays

Résumé
$75 non-refundable application fee

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

17100 USD / year

≈ 17100 USD / year
Out-of-State

17100 USD / year

≈ 17100 USD / year
Domestic

Applies to you

In-State

9400 USD / year

≈ 9400 USD / year

Living costs

New York City

United States

1819 - 3968 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Need help with your student visa?

Get Visa Support

Get personalized guidance from a certified VFS Global advisor and save 20% through Studyportals.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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