Overview

Marketing Intelligence from Fordham University will provide a strong background in marketing, strategies and tactics, customer behavior, and both qualitative and quantitative market research.

Quick Facts:

We challenge you to investigate the external and internal context and influences that shape marketing strategies, predict trends, identify opportunities, and to help formulate business decisions and recommendations. You will accomplish this by learning both the analytical/technical skills as well as the marketing and consumer insights. In addition, our program offers you the flexibility to create your path leaning toward the analytical or the creative and consumer insights directions.
It will give you the technical tools to develop your analytical skills and expertise. You will learn how to measure performance and maximize the effectiveness of marketing strategies and campaigns to help optimize ROI.
Through our emphasis on experiential learning and our connections to NYC businesses, we help sharpen your critical thinking and elevate your ability to make data-driven decisions and provide solutions to current business and industry challenges.

Accreditation

Fordham’s Graduate School of Business ranked one of the "Best 301 Business Schools" in The Princeton Review.

Programme Structure

Courses include:

Customer-Driven Marketing
Consumer Behavior
Data-Driven Marketing Decisions
Research Methods
Marketing Analytics
Reveal Consumer Insight

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2027-01-13 00:00:00
- Apply before 2026-10-10 00:00:00
Starting 2027-08-27 00:00:00
- Apply before 2027-03-20 00:00:00 , International

More details

Fall - Rolling admissions for domestic students, or international students in the U.S.

Language

English

Duolingo English Test

120

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TOEFL^® IBT

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PTE Academic

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Credits

30 SCH

Delivered

On Campus

Campus Location

Manhattan, United States

Disciplines

Marketing Business Intelligence Digital Marketing View 275 other Masters in Marketing in United States

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Academic requirements

GRE^®

Required

English requirements

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

Other requirements

General requirements

Applicants applying to any of the Gabelli School of Business graduate programs are required to hold a four-year bachelor's degree from an accredited college or university in the United States or an equivalent degree from a foreign country.
Academic transcripts
Standardized exam (GMAT/GRE): optional
Resume
Essays: two required, one optional
Letters of recommendation: one required (academic or professional)
Interview

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

69552 USD / year

≈ 69552 USD / year
Out-of-State

69552 USD / year

≈ 69552 USD / year
Domestic

Applies to you

In-State

69552 USD / year

≈ 69552 USD / year

Living costs

Manhattan

United States

2638 - 5751 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing No cosigner. No collateral. No hidden fees.

Check your Eligibility

Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.

Flexible loans from US$2,001 to US$100,000
Fixed interest rates -- no inflation surprises
No upfront fees or prepayment penalties
Accepted at 500+ universities across the U.S. & Canada
100% online application -- instant conditional offer
Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing Intelligence.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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