Overview

This STEM-designated Marketing Analytics master’s degree from Pace University immerses you in the highâ€‘demand world of dataâ€‘driven marketing. You’ll gain advanced skills in marketing research, customer relationship management, and customer intelligence, all while developing the analytical frameworks to turn raw data into competitive insight.

Careers

A master's in marketing analytics opens up a wide range of career opportunities in data-driven marketing and business analytics; the combination of marketing knowledge and analytical skills is highly sought after across industries.

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Programme Structure

Courses include:

Business Analytics and Statistics

Driving Marketing Performance

Value Creation

Customer Relationship Management

Digital Marketing

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Key information

Duration

Full-time
- 18 months
Part-time
- 24 months

Start dates & application deadlines

Starting 2026-09-02 00:00:00
- Apply before 2026-08-01 00:00:00 , National
- Apply before 2026-06-01 00:00:00 , International
Starting 2027-01-26 00:00:00
- Apply before 2026-12-01 00:00:00 , National
- Apply before 2026-10-01 00:00:00 , International
Starting 2027-05-18 00:00:00
- Apply before 2027-05-01 00:00:00 , National
- Apply before 2027-03-01 00:00:00 , International

Language

English

Duolingo English Test

115

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

6.5

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4.9/5 student rating

Credits

30 SCH

30-36

Delivered

On Campus

Campus Location

New York City, United States

Disciplines

Marketing Data Analytics View 403 other Masters in Data Analytics in United States

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Academic requirements

GPA

GRE^®

Required

GMAT

Required

English requirements

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A personal statement explaining to the Graduate Admission Committee why you would like to pursue the programme of graduate study you have chosen.

A resume or outline describing at least the past five years of your employment history.

Two letters of recommendation are optional, but strongly recommended.

Transcripts from every accredited college or university attended

If you have a cumulative GPA of 3.0 or above for all of your undergraduate work, and you hold a bachelor’s degree from an accredited institution, you will be considered for admission to any MBA or MS programme without submitting a GMAT or GRE score.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

31200 USD / year

≈ 31200 USD / year
Out-of-State

31200 USD / year

≈ 31200 USD / year
Domestic

Applies to you

In-State

31200 USD / year

≈ 31200 USD / year

Living costs

New York City

United States

1819 - 3968 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing No cosigner. No collateral. No hidden fees.

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Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.

Flexible loans from US$2,001 to US$100,000
Fixed interest rates -- no inflation surprises
No upfront fees or prepayment penalties
Accepted at 500+ universities across the U.S. & Canada
100% online application -- instant conditional offer
Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing Analytics.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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About

Overview

Careers

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic

Living costs

New York City

Financing

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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