Overview

With a curriculum emphasizing the application of data analytics to marketing strategy, you will be prepared to make impactful decisions that drive success. Our experienced faculty provide a supportive and challenging application-based learning environment where you can develop your personal and professional skills.

Key Facts

The Marketing with an Emphasis in Analytics - San Antonio programme from Webster University has a rich 20-year history. We recognize the growing importance of data analytics in the field of marketing and have responded by introducing a new Analytics emphasis, designed to meet the increasing demand for professionals with expertise in marketing analytics, which requires a deeper understanding than what is covered in the general MS in Marketing programme. With this new emphasis, we provide our students with the knowledge and skills necessary to excel in this dynamic and rapidly evolving field.

Webster University provides unique global experiences that will prepare you to lead in your community and around the world. Learn to address critical issues facing marketing experts, and leverage analytics and other tools to produce impactful marketing strategies.

As you earn your graduate marketing degree, you’ll build knowledge and skills in managing value creation by developing and evaluating marketing strategies and objectives to foster long-term success and promote meaningful relationships.

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Programme Structure

Courses include:

Analytics Programming with R

Data Visualization

Machine Learning for Predictive Analytics

Predictive Analytics

Integrated Business Processes and ERP

Managerial Leadership

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Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2026-08-18 00:00:00

Apply anytime.
Starting 2027-01-19 00:00:00

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More details

The University considers applications for admission on a rolling basis.

Language

English

Duolingo English Test

120

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PTE Academic

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IELTS

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4.9/5 student rating

Credits

36 SCH

Delivered

On Campus, Online

Campus Location

San Antonio, United States

Disciplines

Marketing Data Analytics View 274 other Masters in Marketing in United States

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Academic requirements

GPA

2.5

English requirements

Duolingo English Test

120

Take A Free Practice Test!

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Applicants considered for admission to graduate studies at Webster University must hold an earned baccalaureate degree from an accredited educational institution recognized by Webster University, and meet all programme admission standards.

Applicants who have a completed baccalaureate degree from a U.S. accredited institution must satisfy programme requirements or requisites, including a 2.5 (on a 4.0 scale) minimum cumulative Grade Point Average (GPA) at their baccalaureate degree granting institution for full admission. Students who completed their university education outside the U.S. must have earned an equivalent recognized baccalaureate degree as determined by Webster University

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

14400 USD / year

≈ 14400 USD / year
Out-of-State

14400 USD / year

≈ 14400 USD / year
Domestic

Applies to you

In-State

14400 USD / year

≈ 14400 USD / year

Living costs

San Antonio

United States

972 - 1507 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing No cosigner. No collateral. No hidden fees.

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Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing with an Emphasis in Analytics - San Antonio.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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About

Overview

Key Facts

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic

Living costs

San Antonio

Financing

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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