
Overview
Today's television and media businesses reside within one of the most competitive, complex and fastest growing industries in the world. This has created new opportunities for those who can creatively manage growing business challenges and who can develop innovative strategies to address rapidly evolving technological and consumer trends.
Students in the Television & Media Management program receive hands-on management experience through opportunities and internships at networks, media marketing and advertising firms, Internet start-ups, independent production companies and a range of video program distributors. Courses are taught by television and media management professionals who work in the field today and evolve their curriculum to ensure students are engaged with the latest industry practices and technology.
Two Graduate Studies Options for Television & Media Management
The stand-alone program in Television and Media Management at Drexel University offers a solid grounding in business management and specialized courses in the management of the broader television and media industry. The dual MS/MBA option, offered jointly with the LeBow College of Business, allows students to integrate more business course content with the management practices of television and media, and provides graduates the advantages of also earning the renowned Drexel MBA.
Both the MS and MS/MBA are offered on campus and 100% online.
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Visit official programme websiteProgramme Structure
Core themes
- Media Analytics and Research Methods: The television industry runs on numbers and needs new entrants who can understand the “audience” on multiple levels using myriad metrics that measure activity across multiple platforms
- TV Industry Structure, Dynamics and Leadership
- Production, Programming and Distribution Strategy: The essential interplay among talent, creatives, packagers and those who distribute content across platforms is at the center of today’s transformative streaming media revolution and the disruption of legacy television networks it portends
- Technology and Regulation: Rapid, complex and costly technological change is a central driver in the evolving media ecosystem as is the regulatory, policy and ethical environment that controls TV business domestically and across the globe
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Visit official programme websiteKey information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApplication deadline not specified.
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Language
Credits
Delivered
Disciplines
Business Administration Media Management Media Studies & Mass Media View 177 other Masters in Media Studies & Mass Media in United StatesExplore more key information
Visit official programme websiteAcademic requirements
English requirements
Other requirements
General requirements
- Applicants must have an undergraduate degree from an accredited college or university and must have obtained a cumulative GPA of 3.0 or better. Students with less than an 3.0 GPA may be required to take the GRE examination. Work experience in the field of television is considered as well.
- Students in good standing who have completed 49.0 required course credits for the MS are eligible to apply for the dual MS/MBA and must meet the requirements of the LeBow College of Business for enrollment. Students in the dual MS/MBA program must complete all requirements for both degrees before either degree can be awarded.
Technological requirements
Laptop with internet connection required.
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Visit official programme websiteTuition Fee
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International
1088 USD/creditTuition FeeBased on the original amount of 1088 USD per credit and a duration of 12 months. -
National
1088 USD/creditTuition FeeBased on the original amount of 1088 USD per credit and a duration of 12 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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