Overview

Additional disciplines related to the concentration in marketing include entrepreneurial marketing, customer and consumer relations, digital marketing, and business to business marketing.

The concentration in Business Administration - Marketing will enable students to use data analysis, research, and strategic decision making in a way that influences external and internal decisions and operations in both the private and public sector.

Mission

William Paterson University of New Jersey is a public institution that offers an outstanding and affordable education to a diverse traditional and nontraditional student body through baccalaureate, graduate and continuing education programs.

The University's distinguished teachers, scholars and professionals actively challenge students to high levels of intellectual and professional accomplishment and personal growth in preparation for careers, advanced studies and productive citizenship. Faculty and staff use innovative approaches to research, learning and student support to expand students’ awareness of what they can accomplish.

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Programme Structure

Courses include:

Marketing Research and Analysis

Business to Business Marketing

Global Marketing

Consumer Behavior

Financial Accounting for Managers

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Key information

Duration

Part-time
- 12 months

Start dates & application deadlines

Starting 2026-09-08 00:00:00
- Apply before 2026-08-17 00:00:00
Starting 2026-11-03 00:00:00
- Apply before 2026-10-12 00:00:00
Starting 2027-01-26 00:00:00
- Apply before 2027-01-04 00:00:00
Starting 2027-03-23 00:00:00
- Apply before 2027-03-01 00:00:00

Language

English

Duolingo English Test

105

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TOEFL^® IBT

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PTE Academic

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IELTS

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Credits

30 SCH

Delivered

Online

Campus Location

North Haledon, United States

Disciplines

Business Administration Marketing View 143 other Masters in Marketing in United States

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Academic requirements

GPA

GRE^®

Required

GMAT

Required

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

You must meet the following requirements for admission to this MBA online program:

Submit online application and $50 application fee
Bachelor's degree from an accredited university
Professional resume detailing educational and work experience
Official transcripts from all colleges and universities attended
Cumulative undergraduate GPA of 3.0 or higher OR
Cumulative undergraduate GPA of 2.75+ with 2 years of work experience in a professional supervisory capacity OR
Cumulative undergraduate GPA of 2.75+ and a minimum score of 500 on the Graduate Management Admission Test (GMAT) or a minimum score of a 152 verbal and a 152 quantitative on the Graduate Record Examinations (GRE)

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

17910 USD / year

≈ 17910 USD / year
Out-of-State

17910 USD / year

≈ 17910 USD / year
Domestic

Applies to you

In-State

17910 USD / year

≈ 17910 USD / year

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Business Administration - Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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About

Overview

Mission

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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