Overview

Mobile devices and social platforms now set the stage for brand communication, the Marketing, Social Media and Mobile Marketing course from Pace University puts you at the center of this transformation. You’ll acquire the multidisciplinary skills to research, plan, implement, and evaluate campaigns across mobile and social channels, measuring market segments, integrating new and traditional media, and tracking outcomes with industry‑standard metrics.

With the campus situated in the heart of New York City, you’ll learn beside industry practitioners and guest speakers from major brands, and you’ll participate in real‑time, real‑world projects that reflect the current marketing landscape. The programme is STEM‑designated for eligible students, with extended optional practical training (OPT) opportunities for international students.

Careers

Pace’s MS in Social Media and Mobile Marketing is designed to help you develop specialized skills to excel in the dynamic digital marketing landscape. Careers in this field span across industries and can offer opportunities in creative, analytical, and strategic roles.

Get more details

Visit programme website

Programme Structure

Courses include:

Driving Marketing Performance

Business Analytics and Statistics

Marketing Research

Social Media and Mobile Marketing Strategies

Consumer Behavior

Interactive and Direct Marketing

Advertising and Sales Promotion

Check out the full curriculum

Visit programme website

Key information

Duration

Full-time
- 18 months
Part-time
- 24 months

Start dates & application deadlines

Starting 2026-09-02 00:00:00
- Apply before 2026-06-01 00:00:00 , International
- Apply before 2026-08-01 00:00:00 , National
Starting 2027-01-26 00:00:00
- Apply before 2026-12-01 00:00:00 , National
- Apply before 2026-10-01 00:00:00 , International
Starting 2027-05-18 00:00:00
- Apply before 2027-05-01 00:00:00 , National
- Apply before 2027-03-01 00:00:00 , International

Language

English

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

30 SCH

30-36 credits

Delivered

On Campus

Campus Location

New York City, United States

Disciplines

Marketing Digital Marketing View 94 other Masters in Digital Marketing in United States

Explore more key information

Visit programme website

Join for free or log in to access our complete career info list.

Academic requirements

GPA

GRE^®

Required

GMAT

Required

English requirements

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

All Official Transcripts: Transcripts from every accredited college or university attended (not just the degree granting institution) must be sent either to Pace University, directly from the academic institution electronically or by mail, or forwarded by the applicant in sealed envelopes from the academic institution.

Two Letters of Recommendation: Letters should be from academic or professional references that can knowledgeably comment on your ability to successfully complete graduate study.

Resume: A resume or outline describing at least the past five years of your employment history and any significant community, professional, or college extracurricular activities.

Personal Statement: A personal statement explaining to the Graduate Admission Committee why you would like to pursue the programme of graduate study you have chosen.

Make sure you meet all requirements

Visit programme website

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

31200 USD / year

≈ 31200 USD / year
Out-of-State

31200 USD / year

≈ 31200 USD / year
Domestic

Applies to you

In-State

31200 USD / year

≈ 31200 USD / year

Living costs

New York City

United States

1819 - 3968 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing No cosigner. No collateral. No hidden fees.

Check your Eligibility

Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.

Flexible loans from US$2,001 to US$100,000
Fixed interest rates -- no inflation surprises
No upfront fees or prepayment penalties
Accepted at 500+ universities across the U.S. & Canada
100% online application -- instant conditional offer
Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Check for any work restrictions

Visit programme website

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing, Social Media and Mobile Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Careers

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic

Living costs

New York City

Financing

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

Our partners