Overview

The Marketing programme at New York University provides students with a sophisticated understanding of how to align organisational offerings with complex market demands. This master level course integrates theoretical frameworks with practical applications to address the evolving needs of global industries. Participants gain the analytical tools required to navigate modern distribution, pricing, and advertising landscapes.

Why Marketing at New York University?

Studying at this institution allows students to engage with a curriculum designed for high-impact sectors including financial services, luxury goods, and media. The university provides a unique perspective on matching the market mix to specific segments, considering the influence of mass media and government regulations. Students benefit from a learning environment that emphasises both the creative and analytical aspects of brand development.

Tuition Fee Breakdown

International fee: USD 88876 per year
National fee: USD 88876 per year
Local fee: USD 88876 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum is designed to provide a robust foundation in modern commercial strategies. Modules may include:

Brand Strategy
Advertising Management
Business of Sports Marketing
Consumer Behavior
Corporate Branding
Financial Services Marketing
Retail Management
Digital Marketing

Careers with Marketing

Graduates are well-prepared for leadership roles across diverse industries such as technology, pharmaceuticals, and entertainment. The programme equips individuals with the skills necessary for high-level positions in global organisations. Potential career paths and functional areas for graduates include:

Brand Management
Business Development
Market Research
International Sales
Pharmaceutical Marketing
Sports Marketing
Strategic Planning

Accreditation

At New York University Stern, we develop people and ideas that transform the challenges of the 21st century into opportunities to create value for business and society.

Programme Structure

Courses include:

Brand Strategy

Advertising Management

The Business of Sports Marketing

Competitive Strategy in the Marketplace

Consumer Behavior

Corporate Branding and CSR

Financial Services Marketing

Luxury Marketing

Retail Management

Digital Marketing

Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2027-09-03 00:00:00
- Apply before 2027-04-18 00:00:00

Language

English

Duolingo English Test

125

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TOEFL^® IBT

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PTE Academic

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IELTS

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Credits

60 SCH

Delivered

On Campus

Campus Location

New York City, United States
New York City, United States

Disciplines

Marketing View 276 other Masters in Marketing in United States

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Academic requirements

GRE^®

Required

GMAT

Required

English requirements

Duolingo English Test

125

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Standardized Test Information – GMAT or GRE (and TOEFL if required);

Transcripts & Degrees;

Professional Information;

Essays;

EQ endorsements must be submitted online;

International Student Supplement.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

88876 USD / year

≈ 88876 USD / year
Out-of-State

88876 USD / year

≈ 88876 USD / year
Domestic

Applies to you

In-State

88876 USD / year

≈ 88876 USD / year

Living costs

New York City

United States

1819 - 3968 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing No cosigner. No collateral. No hidden fees.

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Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.

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Fixed interest rates -- no inflation surprises
No upfront fees or prepayment penalties
Accepted at 500+ universities across the U.S. & Canada
100% online application -- instant conditional offer
Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

Marketing

About

On this page

About

Overview

Accreditation

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

New York City

Financing

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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