Overview
The Marketing Science programme at Columbia University trains marketing researchers to work in a variety of organizations where marketing analytics adds value, including media and advertising, consumer products, omnichannel retailing, and financial services.
The growing demand for data analytics and the increasingly complex consumer understanding required in marketing decisions is spurring a growing demand for “analytical marketers”, who can combine quantitative skills, market understanding and creative insights.
Careers and opportunities
- The Career Management Center (CMC) at Columbia Business School works with students to develop lifelong career management skills and empowers them to leverage the Columbia Business School network throughout their careers.
- The small size of the program allows the CMC to target search resources, tailoring these to the experience and needs of MS in Marketing Science students in a variety of industries.
Programme Structure
Courses include:
- Statistical Modeling and Decision Makin
- Python Programming for Data Science
- Market Intelligence: The Art and the Science
- Marketing Consulting Skills
- Strategic Consumer Insights
- Advanced Marketing Analytics
Key information
Duration
- Full-time
- 18 months
Start dates & application deadlines
- Starting
- Apply before
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Language
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Credits
- Students must complete a minimum of ten full-term graduate-level courses (30 credits).
Delivered
Campus Location
- Manhattan, United States
Disciplines
Marketing View 274 other Masters in Marketing in United StatesWhat students do after studying Business & Management
This information is based on LinkedIn alumni data for graduates from 2018 to 2024 and may not fully represent all career outcomes
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Gather all required application materials, including your resume, transcripts, letters of recommendation, and any other supporting documents.
- Prerequisite courses and essays vary by program, so please review the requirements closely.
Tuition Fees
-
International Applies to you
Applies to youNon-residents79472 USD / year≈ 79472 USD / year - Out-of-State79472 USD / year≈ 79472 USD / year
-
Domestic
Applies to youIn-State79472 USD / year≈ 79472 USD / year
Living costs
Manhattan
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Financing
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- Fixed interest rates -- no inflation surprises
- No upfront fees or prepayment penalties
- Accepted at 500+ universities across the U.S. & Canada
- 100% online application -- instant conditional offer
- Free visa & career support through our Path2Success program
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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