Overview

Key facts

It’s a respected program in Integrated Marketing Communications at West Virginia University with innovative roots and a future-focused, real-world curriculum. Whether you’re fresh out of an undergraduate program or a seasoned professional, the IMC online master’s degree can be customized so that you get exactly the education you’re looking for.
Choose from more than 25 electives or specialize in one of our seven areas of emphasis. And take comfort in the fact that you’re learning what’s happening in our industry now and what’s coming next from faculty who are literally practicing what they preach every day.

Programme Structure

Course include:

Integrated Marketing Communications
Marketing Research and Analysis
Audience Insight

Brand Equity Management
Emerging Media and the Market

Key information

Duration

Part-time
- 12 months

Start dates & application deadlines

Starting 2026-05-19 00:00:00
- Apply before 2026-05-01 00:00:00
Starting 2026-08-21 00:00:00
- Apply before 2026-08-01 00:00:00
Starting 2027-01-13 00:00:00
- Apply before 2026-12-15 00:00:00

Language

English

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

30 SCH

Delivered

Online

Campus Location

Morgantown, United States

Disciplines

Marketing View 143 other Masters in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

$60.00 nonrefundable application fee.
Personal Statement.
Résumé.
TOEFL or IELTS Scores (international students only): Generally, applicants whose first language is not English must submit adequate TOEFL or IELTS results before an application can be considered for admission. (TOEFL Internet-Based = 79; TOEFL Computer-Based = 213; TOEFL Paper-Based = 550; IELTS = 6.5)
Letters of Recommendation (optional): Letters of recommendation are preferred to be submitted as a part of the Online WVU Graduate Application for Admission.
GRE or GMAT scores are NOT required.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

24480 USD / year

≈ 24480 USD / year
Out-of-State

24480 USD / year

≈ 24480 USD / year
Domestic

Applies to you

In-State

24480 USD / year

≈ 24480 USD / year

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Integrated Marketing Communications.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Key facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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