
Overview
This course is accredited by the Chartered Institute of Marketing (CIM), the leading professional body for marketers worldwide. Students on this course will have the opportunity to gain the CIM qualification Diploma in Professional Marketing, alongside their master's degree.
In a world where your brand sits among millions and it seems your consumers would rather talk about you than to you, it is vital that marketing practitioners stay ahead of the game. Marketing is arguably at the centre of all business activity.
This Marketing Management course from Bournemouth University is a conversion course – ideal for graduates who would like to change subjects or career direction.
Incorporating specialist units which explore contemporary issues for today’s marketers, the course is complemented by broader management units to advance your leadership and management skills.
You will develop your appreciation of the relationship between marketing and the wider sphere of the organisation, and heighten the demand for your insights in the industry. The course will cover omnichannel strategy & supply chain management, marketing communications, brand management as well as sustainability and social marketing.
Today’s emphasis on new media marketing means that most marketers are not solely communicating with a local or even national market. Learning in an environment which brings together staff and students from all over the world will give you the edge in the industry to be a future leader in your area of expertise.
You will also have the option to complete a 30-week work placement.
Careers
This course gives you the opportunity to learn in an environment which brings together staff and students from all over the world, which will provide you with the edge in the industry to be a future leader in your area of expertise.
Accreditation
The Association to Advance Collegiate Schools of Business (AACSB), Chartered Institute of Marketing (CIM).
Get more details
Visit official programme websiteProgramme Structure
Courses include:
- Leadership Essentials
- Marketing & Strategy
- Managing People
- Omnichannel Strategy & Supply Chain Management
- Marketing Communications & Brand Management
- Sustainability & Social Marketing
- Research Project
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
There is no application deadline for this course. However, if you will need a visa, think carefully about the length of time it will take for your visa application to be processed.
Language
Credits
Delivered
Disciplines
Marketing Management, Organisation & Leadership Digital Marketing View 1442 other Masters in Management, Organisation & Leadership in United KingdomExplore more key information
Visit official programme websiteAcademic requirements
English requirements
Other requirements
General requirements
A Bachelors Honours degree with 2:2 in any subject, or equivalent
Make sure you meet all requirements
Visit official programme websiteTuition Fee
-
International
14750 GBP/yearTuition FeeBased on the original amount of 14750 GBP per year and a duration of 12 months. -
National
9500 GBP/yearTuition FeeBased on the original amount of 9500 GBP per year and a duration of 12 months.
- £9,500 (UK, ROI & CI)
- £14,750 (Int'l)
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Visit official programme websiteCheck for any work restrictions
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