Studyportals Study cover for Marketing Management

Marketing Management 

Bournemouth University

M.Sc. On Campus
12 months
Duration
14750 GBP/year
9500 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

This Marketing Management course is delivered by the AACSB-accredited Bournemouth University Business School, an accreditation attained by fewer than 5% of business schools worldwide. It recognises our focus on excellence in all areas.

Visit the official programme website for more information

Overview

This course is accredited by the Chartered Institute of Marketing (CIM), the leading professional body for marketers worldwide. Students on this course will have the opportunity to gain the CIM qualification Diploma in Professional Marketing, alongside their master's degree.  

In a world where your brand sits among millions and it seems your consumers would rather talk about you than to you, it is vital that marketing practitioners stay ahead of the game. Marketing is arguably at the centre of all business activity.

This Marketing Management course from Bournemouth University  is a conversion course – ideal for graduates who would like to change subjects or career direction.

Incorporating specialist units which explore contemporary issues for today’s marketers, the course is complemented by broader management units to advance your leadership and management skills.

You will develop your appreciation of the relationship between marketing and the wider sphere of the organisation, and heighten the demand for your insights in the industry. The course will cover omnichannel strategy & supply chain management, marketing communications, brand management as well as sustainability and social marketing.

Today’s emphasis on new media marketing means that most marketers are not solely communicating with a local or even national market. Learning in an environment which brings together staff and students from all over the world will give you the edge in the industry to be a future leader in your area of expertise.

You will also have the option to complete a 30-week work placement.

Careers

This course gives you the opportunity to learn in an environment which brings together staff and students from all over the world, which will provide you with the edge in the industry to be a future leader in your area of expertise.

Accreditation

The Association to Advance Collegiate Schools of Business (AACSB), Chartered Institute of Marketing (CIM).

Programme Structure

Courses include:

  • Leadership Essentials
  • Marketing & Strategy
  • Managing People
  • Omnichannel Strategy & Supply Chain Management
  • Marketing Communications & Brand Management
  • Sustainability & Social Marketing
  • Research Project

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

There is no application deadline for this course. However, if you will need a visa, think carefully about the length of time it will take for your visa application to be processed.

Language

English

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
Lower Second Class

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
60
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6
PTE Academic admission requirements PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90.
54
More about PTE Academic

Other requirements

General requirements

A Bachelors Honours degree with 2:2 in any subject, or equivalent

Tuition Fee

  • International

    14750 GBP/year
    Tuition Fee
    Based on the original amount of 14750 GBP per year and a duration of 12 months.
  • National

    9500 GBP/year
    Tuition Fee
    Based on the original amount of 9500 GBP per year and a duration of 12 months.
  • £9,500 (UK, ROI & CI) 
  • £14,750 (Int'l)

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

Marketing Management
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Bournemouth University

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