Overview

Key facts

Students of this Integrated Marketing Communications program at West Virginia University have the flexibility to opt for full-time or part-time course scheduling each term. With a full-time course load, students can complete the program in 1.5 years.

This enables a student to earn a master’s degree in this fast-growing field from anywhere in the world at their own pace. In the program, communications professionals learn to align their marketing activities to ensure a constant flow of information to consumers from a variety of media.

Learning outcomes

Students are able to take the knowledge they gain in the classroom and immediately apply it to the challenges they face in their professional careers. The program is taught by a diverse faculty–from marketing directors to academics to entrepreneurs–who are recognized leaders in their fields.

Programme Structure

Courses included:

Marketing Research & Analysis

Audience Insight

Brand Equity Management

Direct Marketing

Media Analysis

Key information

Duration

Part-time
- 18 months

Start dates & application deadlines

Starting 2026-05-19 00:00:00
- Apply before 2026-05-01 00:00:00
Starting 2026-08-21 00:00:00
- Apply before 2026-08-01 00:00:00
Starting 2027-01-13 00:00:00
- Apply before 2026-12-15 00:00:00

Language

English

Duolingo English Test

105

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

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4.9/5 student rating

Credits

30 SCH

Delivered

Online

Campus Location

Morgantown, United States

Disciplines

Digital Marketing View 61 other Masters in Digital Marketing in United States

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Academic requirements

GPA

2.7

GMAT

Required

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Admission to the Integrated Marketing Communications program is based on a holistic, case-by-case analysis of the applicant’s WVU Graduate Application for Admission, academic record (undergraduate transcript), years of relevant professional experience (resume), and writing ability and intent (personal statement).

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16320 USD / year

≈ 16320 USD / year
Out-of-State

16320 USD / year

≈ 16320 USD / year
Domestic

Applies to you

In-State

16320 USD / year

≈ 16320 USD / year

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Integrated Marketing Communications.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Key facts

Learning outcomes

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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