Overview

The Marketing Master of Business Administration (MBA) program at The University of Texas Rio Grande Valley is your pathway to becoming a strategic and innovative leader in the field of marketing.

This program is meticulously designed to prepare students for the dynamic and competitive world of marketing. UTRGV's accomplished faculty, with extensive experience in marketing, guide students through specialized coursework that covers marketing strategy, consumer behavior, digital marketing, and brand management.

One of the program's distinguishing features is its practical approach to marketing. Students have opportunities for internships, real-world marketing projects, and hands-on marketing experiences, enabling them to apply their knowledge to actual marketing challenges and contribute to the success of businesses.

The Marketing MBA program also emphasizes critical thinking, problem-solving, and creative marketing leadership. Graduates are well-prepared to tackle marketing complexities, develop effective marketing strategies, and lead with insight and creativity.

Upon completing this program, graduates are poised for careers in marketing management, brand management, digital marketing, and marketing analytics. UTRGV's Marketing MBA program equips students to make a significant impact in the world of marketing and drive business growth.

Key Features

Specialized coursework in marketing and brand management
Experienced faculty with expertise in the field
Practical experience through internships and real-world marketing projects
Emphasis on critical thinking, problem-solving, and creative marketing leadership
Preparation for careers in marketing management, brand management, and digital marketing

Programme Structure

Courses include:

Marketing Strategy and Planning
Consumer Behavior and Insights
Digital Marketing and Social Media
Brand Management and Product Development
Marketing Analytics and Research

Key information

Duration

Part-time
- 12 months

Start dates & application deadlines

Starting 2027-01-07 00:00:00
- Apply before 2026-12-31 00:00:00

Language

English

Duolingo English Test

105

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TOEFL^® IBT

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IELTS

6.5

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Credits

36 SCH

Delivered

Online

Campus Location

Texas City, United States

Disciplines

Marketing View 143 other Masters in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

UTRGV online graduate application
Official academic credentials from all attended colleges and universities
Permanent resident card or Texas residency
Certified proof of a valid bacterial meningitis vaccination or booster within the last five years
English proficiency exam (if applicable)
Certified English translation of educational records (international)
Financial Documentation (international)
Immigration Documents (international)
Foreign Credential Evaluation (international)

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16992 USD / year

≈ 16992 USD / year
Out-of-State

16992 USD / year

≈ 16992 USD / year
Domestic

Applies to you

In-State

16992 USD / year

≈ 16992 USD / year

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Key Features

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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