Overview

Key Facts

Meeting this demand, the Shidler Master of Science in Marketing Management (MSMM) from University of Hawaii at Manoa offers a full-time, one-year program that provides students with in-depth expertise in marketing management and broadens their opportunities to work in marketing-related careers.

Starting salaries for marketing managers with Masters’ degrees are significantly higher than for BBA graduates. Furthermore, students in other fields such as psychology, health care, and communication will greatly benefit from having a MSMM. Some may be recent graduates, others more experienced professionals. Regardless of prior education and experience, upon graduation, individuals with MSMM degrees will have:

in-depth comprehension of marketing analytics and customer relationship management (CRM);

the ability to analyze and manage market and external force impacts on brand strategy;

a well-honed understanding of customer psychology and buying behavior;

appreciation of how ethical and sustainable marketing management contribute to brand success;

concrete knowledge of effective global marketing management;

solid skills regarding use of tools such as digital promotion and social media to improve brand equity.

Programme Structure

Courses included:

Data Analytics and Statistics for Business

Marketing Research/Data Analytics

Services Marketing

Advanced Marketing Management
Sales Leadership

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2027-08-18 00:00:00
- Apply before 2027-05-01 00:00:00 , National
- Apply before 2027-03-01 00:00:00 , International

Language

English

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

30 SCH

Delivered

On Campus

Campus Location

Honolulu, United States

Disciplines

Marketing Management View 24 other Masters in Marketing Management in United States

Join for free or log in to access our complete career info list.

Academic requirements

GPA

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

To be eligible, an applicant must hold or expect to hold prior to matriculation a bachelor’s degree from a regionally accredited U.S. college or university, or an equivalent degree from a recognized non-U.S. institution of higher education.
At minimum, the applicant needs to demonstrate above average academic performance (B average, usually a 3.0 on a 1.0-4.0 scale) for undergraduate course work and for any post-baccalaureate or graduate course work. In rare cases, students who demonstrate extraordinary ability and potential to succeed, yet do not quite meet minimum GPA requirements, may be reconsidered for admission upon the strong recommendation and advocacy of the graduate program. Graduate Division makes the final admissions decision. Because the number of qualified applicants exceeds the number of spaces available, admission is competitive. Meeting minimum admissions standards does not guarantee admission.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

51136 USD / year

≈ 51136 USD / year
Out-of-State

51136 USD / year

≈ 51136 USD / year
Domestic

Applies to you

In-State

28384 USD / year

≈ 28384 USD / year

Living costs

Honolulu

United States

1640 - 2500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing No cosigner. No collateral. No hidden fees.

Check your Eligibility

Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.

Flexible loans from US$2,001 to US$100,000
Fixed interest rates -- no inflation surprises
No upfront fees or prepayment penalties
Accepted at 500+ universities across the U.S. & Canada
100% online application -- instant conditional offer
Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Need help with your student visa?

Get Visa Support

Get personalized guidance from a certified VFS Global advisor and save 20% through Studyportals.

Avoid common visa mistakes and delays
Know exactly what documents you need
Get a clear checklist tailored to your situation

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Key Facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Honolulu

Financing

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

Our partners