Overview

Courses span the domain of marketing decision-making, from broad marketing strategy considerations to more focused decision areas such as branding, pricing, marketing analytics, customer relationship management and new product development.

The Marketing program from University of Florida gives students an immersive journey through the intricate field of marketing. Whether students want to work in a corporate, non-profit or entrepreneurial setting in the future, this program empowers them with the skills to stand out in their career. With a variety of electives, students can personalize the curriculum to their future goals.

The traditional program is designed for business majors or minors with little or no professional work experience.

Career Services

Business Career Services provides a total career services experience for our students, graduates, and business partners. Their services include:

Individual career coaching
Professional Development Workshops
Graduate Business-Only Career Fair
Company Information Sessions
Access to Job Search Engines
Corporate and government outreach and relations

Programme Structure

Courses included:

Entrepreneurial Selling

Marketing Ethics

International Marketing

Building and Managing Brand Equity

Business-to-Business Marketing
Managerial Decisions

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-08-22 00:00:00
- Apply before 2026-05-01 00:00:00 , National
Starting 2027-01-13 00:00:00
- Apply before 2026-09-01 00:00:00 , National
- Apply before 2026-07-15 00:00:00 , International
Starting 2027-08-22 00:00:00
- Apply before 2027-01-15 00:00:00 , International

Language

English

Credits

30 SCH

Delivered

On Campus, Online

Campus Location

Gainesville, United States

Disciplines

Marketing View 274 other Masters in Marketing in United States

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Academic requirements

GPA

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Bachelor’s degree from accredited institution
Business major or minor
3.0 upper division undergraduate GPA (U.S. degrees only)
GRE/GMAT scores are not required
International applicants: Strong TOEFL/IELTS/MELAB test score

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

31872 USD / year

≈ 31872 USD / year
Out-of-State

31872 USD / year

≈ 31872 USD / year
Domestic

Applies to you

In-State

12740 USD / year

≈ 12740 USD / year

Living costs

Gainesville

United States

900 - 1335 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing No cosigner. No collateral. No hidden fees.

Check your Eligibility

Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.

Flexible loans from US$2,001 to US$100,000
Fixed interest rates -- no inflation surprises
No upfront fees or prepayment penalties
Accepted at 500+ universities across the U.S. & Canada
100% online application -- instant conditional offer
Free visa & career support through our Path2Success program

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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