
Overview
The degree is open to students from all undergraduate majors and all levels of work experience.
The Master of Science in Marketing at the University of Michigan - Dearborn is offered on campus, and some courses are also available on-line. You may enroll on a full- or part-time basis during the fall and winter semesters, depending on your choice of electives, and some courses are often available during the summer. The program often can be completed within 10-12 months of full-time study.
Goals
Goal 1: MS-Marketing students will demonstrate understanding of core marketing concepts.
Objective: MS-Marketing students will demonstrate a knowledge of marketing concepts, terminology, models, and perspectives.
Goal 2: MS-Marketing students will be able to apply knowledge of core marketing concepts to organizations and business situations.
Objective: MS-Marketing students will identify business problems and apply appropriate marketing solutions.
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Visit official programme websiteProgramme Structure
Courses included
- Applied Statistical Modeling
- Marketing Management
- Graduate Marketing Research
- Advanced Marketing Management
- Understanding Customers
- Advertising and Promotion
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 10 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
Admission is rolling, and you may begin the program in September or January. May admission is also usually possible for part-time students.
Language
Credits
Delivered
Disciplines
Marketing Public Relations Digital Marketing View 90 other Masters in Digital Marketing in United StatesExplore more key information
Visit official programme websiteAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
Other requirements
General requirements
To be considered for admission, you must have successfully completed the following:
- The equivalent of a four-year US bachelor’s degree from a regionally accredited institution.
- A grade of “C” or better in an undergraduate course in college algebra, finite math, pre-calculus, or calculus. (If you haven't yet met this requirement, we will work with you to complete an appropriate course either before or shortly after you have been admitted.)
- GMAT or GRE test within the previous 5 years. Applicants with three years of professional work experience, a degree in business or engineering, or other credentials may be eligible to waive the GMAT and GRE.
Make sure you meet all requirements
Visit official programme websiteTuition Fee
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International
1437 USD/creditTuition FeeBased on the original amount of 1437 USD per credit and a duration of 10 months. -
National
1437 USD/creditTuition FeeBased on the original amount of 1437 USD per credit and a duration of 10 months. -
In-State
810 USD/creditTuition FeeBased on the original amount of 810 USD per credit and a duration of 10 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Check the official programme website for potential updates.