Overview
To get your brand to become top of mind in the eyes of potential buyers, you need to go beyond “doing marketing” and become an expert at marketing strategy and aligning resources. However, developing the skills you need in a sea of change, an overwhelming amount of information, and managing the day-to-day can feel insurmountable.
From advanced marketing strategies to in-depth market research and understanding consumer behavior, the Marketing program at Walsh College comprehensive curriculum prepares you to confidently address real-world marketing challenges and inspire innovation in the industry.
Learning Outcomes
- Develop advanced marketing strategies that drive business growth.
- Analyze market trends and consumer behavior to make data-driven decisions.
- Craft effective marketing campaigns that deeply resonate with target audiences.
- Employ advanced market research techniques to gain a competitive edge.
- Implement digital marketing and social media strategies to empower businesses.
Career Outcomes
Graduates of our Master of Science in Marketing program emerge well-prepared for a diverse array of thrilling marketing careers. Whether your passion lies in brand management, market research, digital marketing, or strategic marketing, this program equips you with the skills and knowledge to thrive.
You’ll be ready to assume roles such as Marketing Manager, Market Research Analyst, Digital Marketing Specialist, and a plethora of other captivating positions. A Walsh degree unlocks doors to a world brimming with marketing opportunities.
Programme Structure
Courses include:
- Leading A Resilient & Diverse Workforce
- Strategic Thinking & Ethical Decision Making
- Public Relations Strategies
- Consumer Insights
- Creativity And Innovation
- Marketing Applications And Metrics
- Brand Management
- Marketing Internship
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
Applicants must submit their application minimally one week in advance of their intended first semester.
Language
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Credits
Delivered
Campus Location
- Troy, United States
Disciplines
Marketing View 274 other Masters in Marketing in United StatesWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- A cumulative GPA of 2.75 or higher on a 4.0 scale from admission criteria.
- Completion of a bachelor’s degree or higher from a college or university accredited by a regional accrediting organization recognized by the Council for Higher Education Accreditation (CHEA) (www.chea.org) and U.S. Department of Education (USDE). Coursework completed outside of the United States must be evaluated by an agency that is a member of NACES (www.naces.org), unless directly validated by Walsh College with the issuing institution.
- Applicants whose education was completed outside of the United States must demonstrated proof of English Language Proficiency as outlined in the catalog and on the Walsh College website.
Tuition Fees
-
International Applies to you
Applies to youNon-residents5712 USD / year≈ 5712 USD / year - Out-of-State5712 USD / year≈ 5712 USD / year
-
Domestic
Applies to youIn-State5712 USD / year≈ 5712 USD / year
Living costs
Troy
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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