M.B.A. Online

Business Administration - Tourism and Event Management

Midway University

15 months
520 USD/credit 13728 USD/year
520 USD/credit 13728 USD/year
Tuition fee
Apply date
Start date


The Business Administration - Tourism and Event Management program of Midway University combines business classes with special courses in Bourbon tourism, hospitality, destination branding and event management to provide a well-rounded foundation for career advancement. This concentration prepares students to work in the Bourbon Tourism industry, an opportunity only available in Kentucky.


All Midway MBA degree candidates share a common core of course work in management, marketing, finance, business law, and global business. Students in the Tourism and Event Management concentration complete courses designed around the bourbon tourism industry – a unique offering unlike any other program. The Business Administration - Tourism and Event Management program of Midway University focuses on consumer education, interpretation and sensory evaluation. It serves as a non-branded education that supports the entire bourbon industry.

The MBA coursework is offered completely online in an accelerated 8-week format. This makes it easy for students to complete courses on their own schedule and advance their careers quickly.

Career Outlook

How can an MBA in event management and tourism work for you? According to the Kentucky Distillers’ Association, Bourbon is a $8.5 billion signature industry in Kentucky, generating 17,500 jobs with an annual payroll of $800 million. In its 2015 report, the Kentucky Tourism, Arts and Heritage Cabinet reported that Kentucky’s tourism industry generated $13.7 billion in economic impact to the state for the year, an increase of 5 percent over the previous year and 6,200 new jobs were created with a total of 186,000 jobs statewide.

Individuals with an MBA in tourism and event management in Kentucky can work in a variety of environments and serve in roles such as:

  • Event and Conference Organizer
  • Director of Events
  • Director of Catering

The solid knowledge base gained while completing this program ensures that students possess the transferable skills needed to successfully execute major career transitions.

Programme Structure

Courses include:

  • Bourbon Tourism Industry Analytics
  • The Bourbon Experience & Hospitality
  • Destination Branding
  • Event Management and the Bourbon Experience

Key information


  • Full-time
    • 15 months

Start dates & application deadlines


TOEFL admission requirements TOEFL® IBT


33 alternative credits




Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT

Other requirements

General requirements

  • Candidate must possess a baccalaureate degree from a regionally accredited institution.
  • If English is not the first language then a TOEFL score of 550 (paper based), 213 (computer-based) 79-80 (Internet-based).
  • No GRE or GMAT required for admission
  • Submit an Application for Admission. A nonrefundable $40 application fee is required for processing and can be paid online. (Paper applications are also available.)
  • Submit a current resume.

Tuition Fee

To alway see correct tuition fees
  • International

    13728 USD/year
    Tuition Fee
    Based on the tuition of 520 USD per credit during 15 months.
  • National

    13728 USD/year
    Tuition Fee
    Based on the tuition of 520 USD per credit during 15 months.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Due for update

Updated over a year ago

Check the official programme website for potential updates.

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Business Administration - Tourism and Event Management
Midway University


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