Overview

Why Earn a Master’s in Marketing Intelligence?

The U.S. Bureau of Labor Statistics projects employment of market research analysts to grow 32 percent from 2012 to 2022. But the career opportunities aren't just growing. As the field of marketing continues to evolve toward greater use of data and interactive technology, the career paths of data analysts and marketing specialists are overlapping increasingly. Companies need individuals with business mindsets, marketing knowledge and managerial skills who also understand database systems, big data and complex analytics.

As a graduate of Towson University’s marketing intelligence master’s program you will have that diverse skillset and be qualified for jobs such as:

marketing intelligence analyst
digital marketing manager
marketing research analyst
customer insight specialist

Programme Structure

Courses include:

Database Management Systems

Social Network Analysis

Data Mining

Project Management

Marketing Intelligence Strategy

Interactive Marketing

Advanced Marketing Analytics

Marketing Analytics And Metrics

Interactive Marketing Project

Interactive Marketing Internship

Marketing Intelligence Project

Marketing Intelligence Internship

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2025-08-26 00:00:00
- Apply before 2025-08-15 00:00:00
Starting 2026-01-29 00:00:00
- Apply before 2026-01-07 00:00:00

More details

Spring admission for TU accelerated students only

Language

English

IELTS

6.5

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PTE Academic

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TOEFL^® IBT

Schedule TOEFL®

Duolingo English Test

115

Take A Free Practice Test!

Check IELTS test dates and locations. Book an IELTS test now!

Credits

30 SCH

Delivered

On Campus

Campus Location

Towson, United States

Disciplines

Marketing Digital Marketing View 291 other Masters in Marketing in United States

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Academic requirements

GPA

GMAT

500

English requirements

IELTS

6.5

Free IELTS Mock Tests!

PTE Academic

Schedule a PTE test!

TOEFL^® IBT

Schedule TOEFL®

Duolingo English Test

115

Take A Free Practice Test!

Check IELTS test dates and locations. Book an IELTS test now!

Other requirements

General requirements

A baccalaureate degree from a regionally accredited college or university.*
A cumulative GPA of 3.00 (on a scale of 4.00) or equivalent on the most recent 60 units of graduate or undergraduate work. Conditional admission may be granted with a minimum GPA of 2.75.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Towson University and/or in United States, please visit Student Insurance Portal.

Tuition Fee

To always see correct tuition fees

International

22860 USD/year

Tuition Fee

Based on the tuition of 22860 USD per year during 12 months.
National

22860 USD/year

Tuition Fee

Based on the tuition of 22860 USD per year during 12 months.
In-State

12636 USD/year

Tuition Fee

Based on the tuition of 12636 USD per year during 12 months.

Tuition for local students is $669 Cost Per Credit

Living costs for Towson

1797 - 3043 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

Interested in financing your studies? Find a student loan that works for you.

MPOWER Financing Loans for studying in the USA & Canada - no co-signer or credit check!

Learn more

DISCLAIMER – Subject to credit approval, loans are made by Bank of Lake Mills or MPOWER Financing, PBC. Bank of Lake Mills does not have an ownership interest in MPOWER Financing. Neither MPOWER Financing nor Bank of Lake Mills is affiliated with the school you attended or are attending. Bank of Lake Mills is Member FDIC. None of the information contained in this website constitutes a recommendation, solicitation or offer by MPOWER Financing or its affiliates to buy or sell any securities or other financial instruments or other assets or provide any investment advice or service. 2022 © MPOWER Financing, Public Benefit Corporation NMLS ID #1233542. 1101 Connecticut Ave NW Suite 900, Washington, DC 20036

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing Intelligence.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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