Overview

The Sport Management M.A. at Western Michigan University provides a comprehensive curriculum designed to merge advanced business principles with the specific demands of the global sports industry. This postgraduate programme is delivered entirely online, allowing students to balance their professional commitments while gaining expertise in athletic administration and leadership.

Students engage with a diverse range of subjects, including financial management, legal considerations, and sport media issues. The curriculum is structured to build a deep understanding of how sports organisations influence society and how strategic management drives operational success across professional, collegiate, and community levels.

Why Sport Management at Western Michigan University?

The programme maintains high academic standards, with all courses meeting or exceeding national benchmarks set by the North American Society for Sport Management.
Students benefit from an exceptional employability rate, with 100% of graduates finding employment or continuing their education within three months of finishing the course.
The flexible 100% online format allows for completion in as little as 12 to 16 months, catering to the needs of working professionals.
The curriculum blends 27 credits of core management coursework with independent research, allowing students to specialise in areas of personal interest.

Tuition Fee Breakdown

International fee: USD 15620 per year
National fee: USD 15620 per year
Local fee: USD 10414 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

Marketing and Promotion
Governance and Administration
Financial and Human Resource Management
Facility Operations
Legal Considerations
Issues in Sport Media
Ethics
Leadership
Strategy

Careers with Sport Management

Graduates are prepared for diverse leadership roles within secondary and collegiate athletics, professional sports franchises, and municipal parks and recreation departments. The programme provides the necessary skills for careers in sports marketing, promotions, and facility management.

Additional career paths include roles in sport-related nonprofit organisations, athlete development, and compliance. By focusing on both management theory and practical experience, the programme ensures graduates can pursue positions in sport governance and administration across various sectors of the industry.

Programme Structure

Courses include:

Research Methods in HPHE

Governance and Administration of Sport

Analytical Techniques in HPHE

Legal Issues in Sport

Professional Field Experience

Ethics in Sport

Marketing & Sales in Sport

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2027-08-28 00:00:00
- Apply before 2027-03-01 00:00:00 , International
- Apply before 2027-04-01 00:00:00 , National

Language

English

Duolingo English Test

115

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

6.5

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Credits

30 SCH

Delivered

Blended, Online

Campus Location

Kalamazoo, United States

Disciplines

Sports Management Sport and Exercise Science View 459 other Masters in Sport and Exercise Science in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Resume/Curriculum Vitae (CV)

Copy of passport identification page

Proof of English language proficiency

Transcripts from all post-secondary schools attended or are attending, including diplomas, examination results, mark sheets and certificates

$100 non-refundable application fee

Proof of sufficient funds for the first academic year of study at WMU according to estimated cost of attendance

This program requires three recommendations

Written statement

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

15620 USD / year

≈ 15620 USD / year
Out-of-State

15620 USD / year

≈ 15620 USD / year
Domestic

Applies to you

In-State

10414 USD / year

≈ 10414 USD / year

Additional Details

Local Summer: 2,386 International Summer: 3,579

Living costs

Kalamazoo

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Sport Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Kalamazoo

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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