Overview

The Master in Sports, Entertainment and Lifestyle at emlyon business school is your gateway to a dynamic career at the intersection of these vibrant industries. Designed for ambitious students, this program combines cutting-edge learning with real-world experience to help you shape the future of these fields. This program goes beyond traditional sports management. You’ll explore how digital innovation, brand strategy, and shifting consumer trends are reshaping the way people engage with sport, culture, and lifestyle.

Career

Sports Marketing Manager

Brand Manager

Marketing Manager

Product Manager

Marketing Analyst

Commercial Strategy & Insights

Partnership Manager

People & Culture Director - HR

Digital Marketing Manager

Head of Innovation

Sales Executive

Consultant

Project Manager

Accreditation

This specialization is part of the Master in Innovation (DSMI), authorized by the French Ministry of Higher Education, Research and space to award a BAC+5 Master’s Grade degree.

emlyon belongs to the top 1% of business schools worldwide recognized by the triple accreditation: EQUIS, AACSB, and AMBA.

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Programme Structure

Courses includes:

Sociocultural Transformation of Consumer Culture

Strategic thinking

From sports governance to sports markets

Sports mega-events in XXI century: tendencies, challenges and opportunities

Data science & analytics for business

From digital marketing to AI

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Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00
- Apply before 2026-08-01 00:00:00

Language

English

Credits

120 ECTS

60-120 ECTS

Delivered

On Campus

Campus Location

Paris, France

Disciplines

Sports Management Media Management View 9 other Masters in Sports Management in France

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Academic requirements

GRE^®

Required

GMAT

Required

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Admission in Year 1: 3-year Bachelor's degree

Admission in Year 2: 4-year Bachelor's degree or a Master's degree

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at emlyon business school and/or in France, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

17825 EUR / year

≈ 17825 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

17825 EUR / year

≈ 17825 EUR / year

Additional Details

2-year course (entry into Y1): €35,650

Year 1 (Y1): €14,500

Year 2 (Y2): €21,150

1-year course (entry into Y2): €26,900

Living costs

Paris

France

1195 - 1778 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

emlyon business school helps students finance their Master's by offering up scholarships to qualifying students. These scholarships are limited in number, so we advise you to contact your program advisor as soon as possible to discuss your eligibility or check the information on our website.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Sports, Entertainment and Lifestyle.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career

Accreditation

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Paris

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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