Overview
Explore the dynamic intersection of global management and digital audience strategy with Arizona State University's Global Management (Digital Audience Strategy) MGM program. Rooted in data-driven insights and strategic planning, this program empowers students to drive business success through effective digital audience engagement strategies.
Key Features
- Comprehensive curriculum covering global business management, digital marketing, audience analytics, and strategic communication
- Hands-on projects and case studies to apply digital audience strategy principles in real-world business scenarios
- Collaboration with industry partners and faculty mentors who are experienced professionals in global management and digital marketing
- Access to cutting-edge tools and technologies for audience segmentation, data analysis, and digital campaign management
- Emphasis on creativity, innovation, and ethical considerations in digital audience engagement strategies
Programme Structure
Courses include:
- Global Business Management
- Digital Marketing Strategy
- Audience Analytics and Insights
- Strategic Communication in the Digital Age
- Capstone Project in Digital Audience Strategy
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before , National
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- Starting
- Apply before , National
- Apply before , International
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- Starting
- Apply before , International
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Language
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- 98 accuracy using real exam data
- 4.9/5 student rating
Credits
Delivered
Campus Location
- Tempe, United States
Disciplines
Management Studies Digital Media View 179 other Masters in Digital Media in United StatesWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Bachelor’s degree or higher from a regionally accredited institution in the U.S. or equivalent international institution
- Minimum GPA of 3.00 in the last 60 semester hours or 90 quarter hours of undergraduate coursework
- Completion of a graduate admission application and payment of nonrefundable application fee
- Submission of any additional required materials, such as letters of recommendation, a statement of purpose, or GRE scores, as specified by the program
Tuition Fees
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International Applies to you
Applies to youNon-residents30348 USD / year≈ 30348 USD / year - Out-of-State27810 USD / year≈ 27810 USD / year
-
Domestic
Applies to youIn-State12940 USD / year≈ 12940 USD / year
Living costs
Tempe
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Financing
Interested in financing your studies? Find a student loan that works for you.
Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.
- Flexible loans from US$2,001 to US$100,000
- Fixed interest rates -- no inflation surprises
- No upfront fees or prepayment penalties
- Accepted at 500+ universities across the U.S. & Canada
- 100% online application -- instant conditional offer
- Free visa & career support through our Path2Success program
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Global Management (Digital Audience Strategy).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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