Overview
With a focus on real-world skills, there are no dissertations or exams in this online MSc, just hands-on work. Through projects and industry-specific assignments, you’ll learn to:
- apply and adapt marketing theories in the real world
- appraise markets for opportunities and threats
- think creatively to scope, refine, and deliver impactful marketing solutions.
Other marketing degrees focus solely on marketing subjects. In this flexible MSc, you’ll build additional expertise in research, finance and accounting to stand out to recruiters.
You’ll experience teaching methods tailored to accommodate different learning styles.
You can access your learning materials on computer, smartphone and laptop, 24 hours a day. You’ll find a range of resources available, including:
- live online webinars
- videos and video lectures
- reading materials
- discussion boards with your colleagues and tutors
Career
The Marketing Management (Online) programme that’s designed by University of Aberdeen will prepare you to find work at a more senior level in the marketing industry. It’s designed to help you accelerate your career in marketing beyond that of a marketing executive.When you graduate, you’ll be ready to take up senior management roles in areas including:- advertising
- branding
- digital marketing
- international marketing, and
- market research.
Programme Structure
Courses included:
- Consumer Behaviour
- Marketing Communications
- Digital Marketing
- Business Marketing Strategy Planning
- Strategic Brand Management
Key information
Duration
- Part-time
- 24 months
Start dates & application deadlines
- Starting
- Apply before , National
- Apply before , International
-
Language
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Credits
Delivered
Disciplines
Marketing Digital Marketing Marketing Management View 36 other Masters in Digital Marketing in United KingdomWhat students do after studying
Academic requirements
English requirements
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Other requirements
General requirements
- A 2:2 (lower-second) UK honours degree, or
- a degree from a non-UK institution which we judge to be of equivalent worth.
These are our minimum entry requirements. They are given as a guide and do not guarantee entry.
Tuition Fee
-
International
9105 GBP/yearTuition FeeBased on the tuition of 18210 GBP for the full programme during 24 months. -
National
9105 GBP/yearTuition FeeBased on the tuition of 18210 GBP for the full programme during 24 months.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Marketing Management (Online).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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