Business Management - Digital Marketing and Communication Wittenborg University of Applied Sciences

Overview

The specialisation in Business Management - Digital Marketing and Communication at Wittenborg University of Applied Sciences specifically looks at the impact of the fast changing, ‘connected’ world of internet use, smart phones, apps and social media. 

Key Facts

The programme offers a combination master of business administration subjects and broader modules in economics and management. Through modules looking at global economics and strategic management, globalisation, society & culture, the programme will enable students to further develop their deeper knowledge of business management and administration.

Many companies and organisations have completely changed their approaches to advertising, and adapted their marketing strategies - not only to these new ways of communicating with customers and stakeholders, but also the actual method and perception of marketing & communication in a digital age.

Why choose our programme

Graduating from a highly international institute such as Wittenborg University of Applied Sciences, that places high emphasis on a combination of academic research and company and professional exposure, means that the career prospects of graduates from the Master of Business Management specialised in Digital Marketing & Communication are multiple and global.