Overview

Throughout the Digital Marketing MSc programme from Northumbria University whether your interest is in content management, customer profiling, social media and email marketing, or any other specialism, our accredited digital marketing Masters will give you an in-depth, rounded expertise on the industry.

The double-accredited Digital Marketing MSc covers all aspects from research methods and the digital customer journey to marketing strategy, metrics and analytics. Distance learning students can study online at their own pace and achieve a qualification that fits their career goals.

Accredited by the Chartered Institute of Marketing (CIM) and Data & Marketing Association (DMA), we've collaborated with both professional bodies and incorporated content from them to ensure our course is cutting-edge and relevant to today’s digital marketing professionals. You’ll learn from both practical and evidenced based frameworks which have been developed based on key learnings and case studies.

Career opportunities:

Marketing manager
Digital marketing manager
Social media manager
Content marketing manager
Marketing consultant
Market researcher
Product development manager
Media relations manager
Communications manager
Director of marketing

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Programme Structure

Courses include:

Strategic Marketing in the Digital Era
The Digital Customer Journey: Data, Profiling and CRM
Digital Entrepreneurship
Digital Campaign Management and Media
Marketing Metrics and Analysis
Analysing Self for Strategic Career Development
Research Methods
Research Based Study/Dissertation

Check out the full curriculum

Visit programme website

Key information

Duration

Part-time
- 24 months

Start dates & application deadlines

Starting 2026-07-01 00:00:00

Application deadline not specified.
Starting 2027-01-25 00:00:00
- Apply before 2026-11-30 00:00:00
Starting 2027-04-01 00:00:00

Application deadline not specified.

Language

English

IELTS

6.5

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4.9/5 student rating

Credits

180 alternative credits

Delivered

Online

Campus Location

Newcastle upon Tyne, United Kingdom

Disciplines

Marketing Digital Marketing View 65 other Masters in Marketing in United Kingdom

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Academic requirements

GPA

Lower Second Class

English requirements

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A minimum of a 2:2 honours degree in any subject, or substantial experience of working in a business organisation.

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

11000 GBP / year

≈ 11000 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

11000 GBP / year

≈ 11000 GBP / year

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Digital Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career opportunities:

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Funding

Scholarships Information

Available Scholarships

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