Data Driven Design HU University of Applied Sciences Utrecht

Overview

Key features

The Master's programme Data-driven Design is for those who want to harness the power of data, machine learning, and AI to augment the design process. To use these technologies to create value for users and create innovative concepts for a continuously changing society. This one-year programme is an intersection of (UX) design research, human-AI interaction, media studies, psychology, and data science. It will prepare you for a fast-paced professional environment  and how to shape the future–translating society's needs into concepts of tomorrow.

Career prospects for data professionals

After completing the programme, you will be a “digital creative” in the true sense of the word – you will have acquired the skills you need in order to become a professional pioneer in the digital transformation process.

As a result of your extensive conceptual knowledge of data science in relation to media and design, you can play a leading role in the turn towards data-driven design in any organisation. The skills and knowledge acquired during the programme are a great boost to your career potential. To a large extent, the job titles that adequately describe the roles you may full fill in an organisation, still need to be invented.

You can start working as:

• User Interface designer
• Creative researcher
• Data journalist
• UX designer
• Digital creative