Overview
The Integrated Marketing M.Sc. at New York University provides an immersive educational experience designed for ambitious professionals seeking to master the complexities of modern consumer engagement. This programme blends rigorous academic theory with practical application, ensuring students can navigate the fast-paced evolution of digital and traditional media. By studying in the heart of a global commercial hub, learners gain unparalleled access to industry-leading practitioners and cutting-edge marketing methodologies.
Why Integrated Marketing at New York University?
Students benefit from a curriculum taught by expert practitioners who bring real-world insights directly into the classroom. The programme offers unique global field intensives in locations such as Paris, Cannes, Abu Dhabi, and Shanghai, allowing for a deep exploration of international luxury marketing and retail innovation. Furthermore, the Integrated Marketing Association provides a robust professional network, offering company tours and direct access to regional executives and industry associations.
Careers with Integrated Marketing
Graduates are prepared for high-impact leadership roles across diverse sectors, including finance, technology, fashion, and media. The programme boasts a strong track record of employment, with alumni securing positions at prestigious global organisations. Common career paths and employers include:
- Roles: Brand Manager, Digital Marketing Specialist, Media Planner, Product Manager, and Social Media Strategist.
- Employers: American Express, Google, L’Oreal, Microsoft, Ralph Lauren, and the United Nations.
The combination of technical acumen and strategic thinking ensures that graduates remain competitive in a job market that increasingly demands data-driven decision-making and creative storytelling.
Programme Structure
Courses include:
- Integrated Marketing
- Campaign I: Strategy & Execution
- Competitive Strategy
- Campaign II: Planning & Management
Key information
Duration
- Full-time
- 24 months
Start dates & application deadlines
- Starting
- Apply before
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- Starting
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Language
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Credits
Delivered
Campus Location
- New York City, United States
Disciplines
Marketing View 273 other Masters in Marketing in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Other requirements
General requirements
- Standardized Test Information – GMAT or GRE (and TOEFL if required);
- Transcripts & Degrees;
- Professional Information;
- Essays;
- EQ endorsements must be submitted online;
- International Student Supplement.
Tuition Fees
-
International Applies to you
Applies to youNon-residents57328 USD / year≈ 57328 USD / year - Out-of-State57328 USD / year≈ 57328 USD / year
-
Domestic
Applies to youIn-State57328 USD / year≈ 57328 USD / year
Living costs
New York City
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Financing
Interested in financing your studies? Find a student loan that works for you.
Get the funding you need to study in the U.S. or Canada - with a process that's fast, simple, and built for international students.
- Flexible loans from US$2,001 to US$100,000
- Fixed interest rates -- no inflation surprises
- No upfront fees or prepayment penalties
- Accepted at 500+ universities across the U.S. & Canada
- 100% online application -- instant conditional offer
- Free visa & career support through our Path2Success program
Funding
Need help with your student visa?
Get personalized guidance from a certified VFS Global advisor and save 20% through Studyportals.
- Avoid common visa mistakes and delays
- Know exactly what documents you need
- Get a clear checklist tailored to your situation
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Scholarships Information
Below you will find Master's scholarship opportunities for Integrated Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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