Overview
The Public Relations and Communications programme at George Washington University provides students with the strategic tools necessary to excel in the modern media environment. This advanced degree focuses on the intersection of traditional media relations and digital storytelling to prepare graduates for leadership roles. Students engage with complex communication challenges across corporate, non-profit, and governmental sectors.
By integrating theoretical frameworks with practical application, the curriculum ensures that participants can manage brand reputations and navigate crisis situations effectively. The course is designed for professionals seeking to enhance their influence and technical proficiency in a rapidly evolving global market.
Tuition Fee Breakdown
- International fee: USD 2065 per credit
- National fee: USD 2065 per credit
- Local fee: USD 2065 per credit
Visit the Fees and Funding section for a breakdown in your local currency.
Why Public Relations and Communications at George Washington University?
Studying at George Washington University places students at the heart of a global hub for political and corporate communication. The institution provides unique access to industry leaders and professional networks that are essential for career advancement in the field. Its location and reputation ensure that the curriculum remains aligned with current industry standards and emerging trends.
The faculty brings extensive professional experience into the classroom, offering insights that bridge the gap between academic theory and real-world practice. Students benefit from a learning environment that emphasises strategic thinking, creative problem-solving, and the use of cutting-edge communication technologies. This approach fosters the development of versatile professionals capable of managing complex organisational narratives.
Syllabus
Modules may include:
- Strategic Public Relations
- Media Relations
- Digital Communication Strategy
- Crisis Communication Management
- Corporate Social Responsibility
- Communication Research Methods
- Public Affairs
- Global Communications
- Ethics in Public Relations
Careers with Public Relations and Communications
Graduates of this programme are well-equipped for diverse roles within the global communications industry. Many pursue successful careers as public relations directors, communications managers, and media strategists. The skills acquired during the course allow alumni to transition effectively between different sectors, including private corporations and international NGOs.
The degree also prepares individuals for specialised positions in crisis management, internal communications, and digital content strategy. By mastering the art of persuasion and strategic messaging, graduates can influence public opinion and manage the reputations of high-profile organisations. The professional network established during the programme serves as a vital resource for long-term career growth and development.
Programme Structure
Courses include:- Public Relations Principles & Practices
- Advanced Writing for Communications Professionals
- Research Methods for Public Relations & Public Affairs
- Media Relations in the New Media World
- The Business & Budgeting of Public Relations
- Ethical Standards in Public Relations & Public Affairs
- Public Relations & Public Affairs Capstone Research Project
- Sustainability Communications
- Strategic Marketing & Marketing Communications
- Special Topics in Public Relations
- Consumer Behavior
- Multicultural Marketing
- Public Opinion, Political Socialization and Public Relations
- Grassroots
- Issues Management
- Lobbying
- Speechcraft
- Crisis Management
- Audience Research
- Political Consulting
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before
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- Starting
- Apply before
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Language
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Credits
Delivered
Campus Location
- Washington, D. C., United States
Disciplines
Communication Studies Public Relations View 504 other Masters in Communication Studies in United StatesWhat students do after studying
Academic requirements
English requirements
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- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Two (2) recommendations (preferably one professional and one academic recommendation)
- Transcripts are required from all colleges and universities attended, whether or not credit was earned, the program was completed, or the credit appears as transfer credit on another transcript. Unofficial transcripts from all colleges and universities attended should be uploaded to your online application. Official transcripts are required only of applicants who are offered admission
- Statement of purpose
- A resumé
Tuition Fees
-
International Applies to you
Applies to youNon-residents61950 USD / year≈ 61950 USD / year - Out-of-State61950 USD / year≈ 61950 USD / year
-
Domestic
Applies to youIn-State61950 USD / year≈ 61950 USD / year
Living costs
Washington, D. C.
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Financing
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Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Public Relations and Communications.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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