Overview
Key facts
Our evening courses combine core advertising fundamentals with the latest approaches in digital content and marketing, preparing students to compete in the fast-paced, ever-changing world of communication—whether they are newly entering the field or seeking to enhance their industry knowledge and experience.
Students can customize the advertising program at Boston University by choosing a sequence of courses that provide an understanding of interactive, digital content, or by focusing on international marketing and management. We also make sure students master the arts of presenting a pitch and working collaboratively.
Through case studies, hands-on practice, market research, and analysis of what works, our curriculum covers:
- Interactive media
- Branding and creative development
- Advertising management and strategy
- International marketing
- Mass communication
Learning Outcomes
- An ability to solve contemporary marketing problems from strategic, creative, and technological perspectives.
- A sound understanding of the principles of digital advertising.
- Proficiency in the communication of ideas using coherent persuasive skills in writing and oral presentation.
Programme Structure
Courses include:
- Advertising in Society
- Contemporary Mass Communication
- Consumer Insight and Account Planning
- Video in the Digital Age*
- Digital Communication*
- Fundamentals of Creative Development
Key information
Duration
- Part-time
- 18 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
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Credits
Delivered
Campus Location
- Boston, United States
Disciplines
Advertising View 28 other Masters in Advertising in United StatesWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
National
- A completed Application for Graduate Admission
- Three letters of recommendation
- A personal statement
- A current résumé
- Transcript(s)
International
- International Student Data Form
- Authorized financial statement from a bank (original, shown in U.S. dollars)
- Copy of current I-20 and I-94, both sides (if applicable)
- Letter of financial support from a sponsor (firm, government, parents, etc.)
- Notarized English translations of all documents not in English
Tuition Fees
-
International Applies to you
Applies to youNon-residents66670 USD / year≈ 66670 USD / year - Out-of-State66670 USD / year≈ 66670 USD / year
-
Domestic
Applies to youIn-State66670 USD / year≈ 66670 USD / year
Living costs
Boston
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Advertising.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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