Studyportals

Marketing

Curtin University

Master
18 months
Duration
30000 AUD/year
27600 AUD/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

In this Marketing course from Curtin University, you'll apply critical and analytical thinking to modern global marketing challenges. The Graduate Certificate in Marketing and Graduate Diploma in Marketing are nested within this course.

Overview

Key topics covered include marketing communications, strategic branding, consumer behaviour, digital and social media marketing, research, analytics and user experiences. The course culminates in an independent research project that explores contemporary industry problems and challenges.

There are advanced level course units in digital advertising, big data analytics and consumer biometrics, reflecting some of Curtin's areas of research excellence. Through the selection of course units, you can specialise in luxury branding or digital marketing.

The Marketing course from Curtin University is industry-focused and designed to prepare you for professional success. You’ll interact with industry professionals through work integrated learning and guest lectures.

There are opportunities to learn in-demand skills through a suite of industry tools in Curtin’s unique learning spaces, including The Agency – our social media command centre – as well as our cutting-edge biometric research facility.

Why study

  • Interact with industry while you study. In the past, representatives from organisations including Seven West Media, The Brand Agency and Tourism WA, have given guest lectures.
  • The Curtin Marketing Association, a student group, will help you build social, academic and industry-based relationships and skills.

Programme Structure

Courses include:

  • Buyer Behaviour and Analysis 
  • Digital and Interactive Marketing 
  • Marketing Intelligence and Analytics 
  • Strategic Brand Management 
  • Business Research Methods 
  • Integrated Global Communications 

Key information

Duration

  • Full-time
    • 18 months

Start dates & application deadlines

Language

English

Credits

300 alternative credits

Delivered

On Campus, Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
79
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5
PTE Academic admission requirements PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90.
58

Other requirements

General requirements

CRICOS code: 027233E

  • An undergraduate degree in a relevant discipline or Graduate Certificate in Marketing, or an undergraduate degree in any discipline and relevant work experience in Marketing.
  • Applicants must also meet Curtin's English language proficiency requirements.

Tuition Fee

  • International

    30000 AUD/year
    Tuition Fee
    Based on the original amount of 30000 AUD per year and a duration of 18 months.
  • National

    27600 AUD/year
    Tuition Fee
    Based on the original amount of 27600 AUD per year and a duration of 18 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 6 months

Check the official programme website for potential updates.

Marketing
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Curtin University

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