7 Full-time Master's in Marketing Management in Germany

In the Strategic Marketing Management master program at the International School of Management (ISM) you will learn how to stringently derive promissing digital marketing strategies from the findings of market research and the specifications of company management, and to plan, implement and control them in a targeted manner. This program includes a semester abroad at a partner uni and internships.

Management and Marketing from Freie Universität Berlin imparts a scientific perspective and approach in the fields of management and marketing. Our graduates acquire high conceptual competences in dealing with complex problems under a restricted amount of time. 

Brand and marketing management graduates at ICN Berlin will be able to identify ways to build the company’s brand capital and implement a strategy within a multidisciplinary and/or multicultural context.

As part of the Marketing Management degree at University of Europe for Applied Sciences, Germany, you will deepen your understanding of the legal and policy frameworks that can have a significant impact on marketing decisions. You will be empowered to develop strategies that ensure not only commercial success but also compliance with relevant regulations.

The Master’s degree programme in International Marketing Management from Berlin School of Economics and Law is aimed at holders of a first degree (Bachelor’s or Diploma) from both Germany and abroad; a readiness to study in an international environment is also assumed. 

Business Administration - Marketing Master’s programme from University of Cologne brings together theory and practice in areas like marketing strategy and tactics, customer management, brand management, marketing performance and analytics, and digitalization.

In Ihnen pulsiert ein erfinderischer Geist für unnachahmliche Vermarktungsstrategien on- und offline? Dann sind Sie wie geschaffen für den Studiengang Global Marketing Management. Als Absolvent erwecken Sie in weltumspannenden Zielgruppen das Bedürfnis nach Produkten oder Dienstleistungen vor allem im B2C-Bereich. Dank Ihres analytischen Geschicks und Einfallsreichtums sind Sie Ihren Wettbewerben stets eine Nase voraus und befeuern mit dem „nächsten großen Ding“ im Marketing den Erfolg Ihres Unternehmens. Durch ein Wahlmodul können Sie darüber hinaus Ihren Fokus auf die Charakteristika des Luxusgüterbereichs vertiefen, um besonders anspruchsvolle Zielgruppen optimal adressieren zu können.