Overview
International Master in Marketing Management, Omnichannel and Consumer Analytics at the Politecnico di Milano focuses on important modern topics such as Digital Marketing, Omnichannel Marketing and Customer Experience, as well as Bio-Marketing, which includes consumer behaviour and neuroscience, thanks to the presence of the Neuroscience and Bioscience Lab.
Quick Facts:
- This Master has been ranked #13 in Marketing in Western Europe by Eduniversal Best Masters and MBA Rankings 2021 and #34 in the world in the QS World University Rankings: Masters in Marketing 2023.
- The learning journey is aimed at gaining distinctive competences to cover relevant positions in marketing, communication and CRM departments in B2B and B2C companies.
Programme Structure
Courses include:
- General Management Courses (Distance Learning)
- Pillar I: Marketing Management
- Pillar II: Omnichannel Marketing and Consumer Analytics
- Electives
- Concentrations
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
MIP Politecnico Di Milano processes applications on a rolling basis.
Language
Credits
Delivered
Campus Location
- Milano, Italy
Disciplines
Business Intelligence Digital Marketing Marketing Management View 9 other Masters in Marketing Management in ItalyWhat students do after studying
Academic requirements
English requirements
Other requirements
General requirements
- Online application form;
- Application fee of €100 (non-refundable);
- CV or resume in English;
- Motivation letter in English;
- Copies of University degree and academic transcripts;
- Copy of English certificate (TOEFL, TOEFL or equivalent) for non-native speakers;
- Two reference letters (optional);
- Copy of valid ID card or passport;
- 3 or 4 year Bachelor’s degree (minimum 180 ECTS)
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at MIP Politecnico Di Milano and/or in Italy, please visit Student Insurance Portal.
Tuition Fees
-
International Applies to you
Applies to youNon-residents25000 EUR / year≈ 25000 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals25000 EUR / year≈ 25000 EUR / year
Living costs
Milano
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Candidates can apply for merit-based scholarships which can cover up to EUR 3000.
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Scholarships Information
Below you will find Master's scholarship opportunities for Marketing Management, Omnichannel and Consumer Analytics.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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