Overview

With the Executive MBA Strategic Marketing and Sales offered by WU (Vienna University of Economics and Business) , you will expand your strategic and operative competencies in marketing and sales and are thus ideally positioned to meet functional and cross-border challenges.

Key Facts

Together with our experts from the world's leading universities and companies, you will bring your Marketing & Sales Toolbox up to date and exchange practical experience with your fellow students.

The WU Vienna University of Economics and Business is one of Europe's leading universities and can look back on over 100 years of excellence in executive education. We are proud to have received the prestigious triple accreditation from AACSB, AMBA, and EQUIS, which is reflected in the outstanding quality of our executive education. This has also been recognized in international rankings: The WU Vienna University of Economics and Business is one of Europe's leading universities and can look back on over 100 years of excellence in executive education. We are proud to have received the prestigious triple accreditation from AACSB, AMBA, and EQUIS, which is reflected in the outstanding quality of our executive education. This has also been recognized in international rankings:

Top 40: QS World University Ranking

Top 45: Financial Times European Business School Ranking

Accreditation

AACSB

EQUIS
AMBA

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Programme Structure

Specialization Courses include:

Managing your Brand Portfolio

Marketing, Sales, and the Bottom Line

Going Omnichannel in your Communications

Managing your Customer Relations

Marketing & Sales Lab

Creating Innovative Product and Business Models

Audience

The Executive MBA Strategic Marketing & Sales is truly international, reflecting the realities of the business world. You will work alongside experienced executives from a broad range of companies and business areas, giving you an insight into their way of thinking and their approach to business.

Lecturers

The faculty comprises some of the finest business minds in the world, drawn from an expert pool from WU Vienna and prestigious partner universities around the globe. The faculty members bring fresh perspectives and new ideas to all facets of business. They share a passion for knowledge development and constantly encourage their students to strive for higher standards.

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Key information

Duration

Part-time
- 18 months
- Flexible

Start dates & application deadlines

Starting 2026-09-10 00:00:00

Application deadline not specified.

Language

English

Credits

120 ECTS

Delivered

Online

Individual work/assignments (with online group discussions), Online group works/assignments

Campus Location

Vienna, Austria

Disciplines

Marketing Executive MBA Marketing Management

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Applicants must meet the following formal requirements:

Undergraduate degree (Bachelor 180 ECTS or equivalent) from a recognized post-secondary institution

Minimum of 3 years of postgraduate work experience

Leadership experience preferred

Proficiency in written and spoken English

Work experience

Minimum of 3 years of postgraduate work experience

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

26133 EUR / year

≈ 26133 EUR / year
Domestic Applies to you

Applies to you

Citizens or residents

26133 EUR / year

≈ 26133 EUR / year

Additional Details

-10% granted on tuition fee for applications received by March 31, 2025.

Funding

As one of the leading providers of executive education in Europe, the WU Executive Academy supports high potentials and managers to meet their educational goals by offering financing for its executive education programs. These include early bird discounts and partial scholarships. Please get in touch with us for further details.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Executive MBA Strategic Marketing and Sales.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Key Facts

Accreditation

Get more details

Programme Structure

Audience

Lecturers

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Work experience

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Funding

Scholarships Information

Available Scholarships

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