Studyportals placeholder

International Marketing Management, M.Sc.

  • Application Deadline
  • 12 months
    Duration
University rank #93 (QS) ,
The International Marketing Management M.Sc. degree from University of Leeds offers the perfect starting point for a career in strategic marketing, particularly in an international business environment. You’ll learn to appreciate modern developments in marketing management theory and practice and explore essential areas including international marketing, marketing strategy and marketing research. 

About

The International Marketing Management M.Sc. degree from University of Leeds has a practical focus and you’ll develop professional skills through in-company assignments and case studies examining genuine business scenarios.

Our academics are experts in their field with extensive teaching, research and consultancy experience of international standing. As such, this course is globally recognised and attracts students from all over the world. You’ll gain cross-cultural experience and an understanding of the skills required to work in an international environment.

Academic excellence

The Marketing division at Leeds University Business School is one of the leading centres of research in marketing in Europe. As part of our research, we engage with companies, senior executives and academics across all five continents.

Career opportunities

This masters degree will prepare you to pursue a career in marketing management within an international or domestic environment. You’ll develop the professional skills to work within a range of business situations, from large multinational corporations to smaller organisations, or within your own business.

You’ll be able to pursue a career in many areas including international marketing, export marketing, marketing research, marketing consultancy, services marketing, social media marketing, direct, digital and interactive marketing, or supply chain management.

Accreditation

This course is accredited by the Chartered Institute of Marketing (CIM), giving you the opportunity to gain professional qualifications through CIM Graduate Gateway. This means you can work towards CIM qualifications during your studies and will receive exemptions from selected assessments.

Programme Structure

Courses included

  • Consumer Behaviour Across Cultures
  • Marketing Research
  • Marketing Communications
  • Global Marketing
  • Marketing Strategy
  • International Services Marketing
  • Global Distribution and Supply Chains
  • Professional Skills and Employability
  • Company Marketing Project
  • Dissertation or Marketing Consultancy Project
  • Corporate Social Responsibility and Sustainability
  • Direct, Digital and Interactive Marketing
  • Social Media Marketing

                    Detailed Programme Facts

                    • Programme intensity Full-time
                      • Full-time duration 12 months
                    • Credits
                      180 alternative credits
                    • Languages
                      • English
                    • Delivery mode
                      On Campus

                    English Language Requirements

                    You only need to take one of these language tests:

                    • Minimum required score:

                      92

                      The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

                      Schedule TOEFL®
                    • Minimum required score:

                      6.5

                      The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

                      Schedule IELTS

                      StudyPortals Tip: The UK government has confirmed new English-language testing requirements for visa and immigration purposes. Learn more

                    • Minimum required score (Grade B2):

                      176

                      C1 Advanced is a Cambridge English Qualification. It reports on the Cambridge English Scale between 142 and 210. You will receive a separate score for each of the four skills (reading, writing, listening and speaking) and for Use of English. These five scores are averaged to give you an overall result for the exam. Universities and colleges may ask you to achieve a specific score, either overall or for a particular skill.

                      Note: degree programmes and applications may require a more specific minimum score for admission.

                    Academic Requirements

                    You need the following GPA score:

                    Required score: Upper Second Class

                    Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to Upper Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

                    Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

                    • A bachelor degree with a 2:1 (hons) in any subject.
                    • The course is most suitable for those who have a general business or non-business background, but we also welcome applications from those who have previously studied marketing.

                    Tuition Fee

                    Living costs for Leeds

                    • 637 - 1110 GBP/month
                      Living Costs

                    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

                    Funding

                    Leeds University Business School awards a range of scholarships to UK, EU and international students. Scholarships are available to candidates who can demonstrate an excellent academic record and show excellent professional and personal skills.

                    There are several scholarships available for this course that you may be eligible to apply for, including:

                    • Masters in Marketing International Excellence Scholarship
                    • Masters in Marketing UK/EU Excellence Scholarship
                    • Dean's Excellence Scholarship (UK/EU and International)
                    • Leeds Alumni Bursary and Excellence Scholarship

                    StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

                    The Global Study Awards: get funded with up to £10,000 to study abroad

                    Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

                    Apply with Studyportals

                    Did you know that you can directly apply to available Masters from our selected Application Partners? Read more, or check the complete list of programmes to apply for right now.

                    Select a Master's and apply