Overview
This Impact MBA in Green Marketing and Innovation program from Tomorrow University of Applied Sciences is designed for business and MarComms professionals ready to pioneer the transition to truly green and holistic brand building. Dive into the core elements of green marketing as you learn to master market-driven innovations and deliver sustainable brand strategies. Throughout this program, you’ll develop the expertise and skills to guide consumer behavior towards environmentally-friendly practices, enhancing your organization's marketing impact. Our project-based curriculum offers hands-on experience, readying you to build sustainable brands and establish new benchmarks in responsible and sustainable business practices.
Program Highlights
- Innovation and Marketing: Specialize in the unique intersection of innovation, marketing, and sustainability, preparing for leadership in green brand building.
- Green Marketing Application: Apply green marketing strategies in real-world scenarios, understanding their impact and effectiveness.
- Sustainable Business Innovation: Learn how to steer innovative processes and strategies that emphasize sustainability and market impact.
- Market-Driven Sustainable Strategies: Develop market-based strategies that drive sustainable innovations and brand transformations.
- Engaging in Practical, Real-World Projects: Grow a versatile skillset by tackling projects based on real-world scenarios, collaborating closely with industry mentors and partners.
Career Opportunties
- Green Marketing Manager: Lead the development and implementation of green marketing strategies that promote sustainable products and practices.
- Sustainable Brand Strategist: Formulate and execute brand strategies that integrate sustainability into core business operations.
- Innovation Director: Oversee the development and implementation of innovative solutions that drive business success and sustainability.
- Corporate Responsibility Manager: Ensure that business operations align with social and environmental responsibility standards.
- Sustainability Program Director: Design and manage programs that promote environmental responsibility and sustainable business practices.
- Sustainable Technology Manager: Lead projects focused on the development and implementation of sustainable technologies.
- Impact Technology Product Lead: Guide the creation and market introduction of technology products that drive social and environmental impact.
Programme Structure
- Interdisciplinary Approach: Gain a holistic understanding of the intersection between marketing, innovation, and sustainability.
- Industry Relevance: Work with leading research institutions and companies on applied research projects, and learn how to leverage marketing to lead sustainability initiatives.
- Personalized Learning Journey: Tailor your education through specialized tracks and extracurricular activities that align with your career goals, values, and personal mission.
- No Exams, Challenge-Based Learning: Engage in practical projects that teach you how to apply research across fields, and develop solutions to complex issues through hands-on, real-world experiences.
- Career Opportunities: Be well-prepared for roles such as Green Marketing Manager, Sustainable Brand Strategist, Innovation Director, and more.
Key information
Duration
- Full-time
- 12 months
- Part-time
- 18 months
- Flexible
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- Starting
- Apply before
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- StartingApply anytime.
Rolling Admission
Language
Credits
60-90
Delivered
- Self-paced, Semi-structured
- Regular optional meetings, Regular mandatory meetings
- Proactive tutoring and support
- Online group works/assignments
Campus Location
- Frankfurt am Main, Germany
Disciplines
Marketing Innovation Management View 3 other Masters in Marketing in GermanyWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
At Tomorrow University, we recognize that impactful leadership goes beyond standardized test scores (no GRE/GMAT required).
The eligibility criteria for the Impact MBA include previous academic formation through a bachelor or master's program, or relevant working experience. In addition, we value your purpose and the impact you aim to create, assessing how it aligns with our community.
The admissions process requires the following steps:
- Eligibility check
- Hand in a letter of motivation and additional information
- Application review by ToU
- Interview with ToU
- Sign the contract
Tuition Fees
-
International Applies to you
Applies to youNon-residents1167 EUR / module≈ 1167 EUR / module -
Domestic Applies to you
Applies to youCitizens or residents1167 EUR / module≈ 1167 EUR / module
Additional Details
Earn your MBA from just 1,167 EUR / Month
Funding
We support everybody wanting to positively impact and change the future as best as we can:
Growth Mindset Scholarship: We want to celebrate learners who possess a growth mindset and demonstrate a solid motivation to advance their personal development but who lack the finances to fund their tuition costs - up to €2.000
Intrapreneurs for Tomorrow Scholarship: Future learners who are already making an impact and leading an organization from within - up to €2.000
Global Diversity Scholarship: This scholarship supports Tomorrow University’s goal to create a more inclusive, diverse, and equitable study environment - up to €2.000
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Impact MBA in Green Marketing and Innovation.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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