Corporate Communication and Public Affairs Robert Gordon University

Overview

The Corporate Communication and Public Affairs M.Sc. at Robert Gordon University provides students with the essential expertise required to excel in high-level strategic communication roles. This master degree is designed to bridge the gap between academic research and professional practice in the evolving media landscape.

Why Corporate Communication and Public Affairs at Robert Gordon University?

This programme is accredited by the Chartered Institute of Public Relations, ensuring the curriculum meets rigorous industry standards. Students benefit from the expertise of the Aberdeen Business School, which features a dedicated Digital Suite and industry-standard TV and radio studios. The course is developed alongside leading practitioners to maintain contemporary relevance.

A distinctive feature of the curriculum is the four-week professional industry placement. This opportunity allows students to apply their learning within real-world organisations, ranging from global consultancies to major broadcasting companies. The teaching team comprises professionals with extensive experience in sectors such as economic development and the creative arts.

Careers with Corporate Communication and Public Affairs

Graduates are well-equipped for diverse roles within the global communication industry. The programme prepares individuals for careers in media relations, public affairs, internal communication, and crisis management. The practical focus of the degree helps students transition into competitive environments such as global broadcasting and blue-chip consultancies.

Former students have successfully secured positions as PR and Marketing Executives, Communications Coordinators, and Marketing Executives. The combination of strategic digital communication and journalism skills provides a versatile foundation for employment in both public and private sectors.