Studyportals
M.Sc. On Campus

Economic and Consumer Psychology

Leiden University

12 months
Duration
18800 EUR/year
1084 EUR/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Economic and Consumer Psychology MSc programme at Leiden University makes you an expert in the field of the psychological determinants of economic and consumer decision making (e.g., why people buy certain products or services).

Overview

Our days are filled with countless decisions and the consequences of these decisions. And if this is not already hard enough by itself, companies and organisations try to influence our choices and decisions, through marketing and advertising. But how do we decide? How rational are our choices? How do we sell our own products and ideas to others? As economic behaviours overlap to a large extent with social behaviours, the master’s specialisation in Economic and Consumer Psychology has a lot to offer in answering these questions.

The Economic and Consumer Psychology MSc programme at Leiden University has a core curriculum with a focus on the integration of psychological and economic theories and practice. The programme provides students with in-depth knowledge of the field by emphasizing general principles that underlie economic and consumer behaviour. The programme provides students with in-depth knowledge of the field by emphasizing general principles that underlie economic and consumer behaviour. This is reflected in courses that stress the basic principles of these behaviours and build on these basic principles. Questions that will be studied include: How do consumers decide what to buy? How rational are our choices? How do we sell our own products and ideas to others?

As economic behaviour overlaps to a large extent with social behaviour, this master's specialisation has a lot to offer in answering these questions.

Reasons to choose Economic and Consumer Psychology at Leiden University

  • You will widen your outlook on a subject that is and always will be relevant: consumer behaviour.
  • You will be a top candidate for functions in the marketing or advertisement business.
  • After graduation, you will be able to offer a new and refreshing perspective in the developments within the commercial sector. This means that as an Economic and Consumer Psychologist, you can add a lot of expertise to interdisciplinary workgroups. 

Programme Structure

Courses include:

  • Emotions and (Ir)rationality in Economic Behaviour
  • The Psychology of Media and Communication
  • The Psychology of Selling and Advertising
  • Applied Data Analysis
  • Internship

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Language

English
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
7
Start practicing IELTS today!
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
100

Credits

60 ECTS

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
7
Start practicing IELTS today!
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
100

Other requirements

General requirements

Prospective students should:

  • have earned a Bachelor degree in Psychology at a Research University (not at a University of Applied Sciences / Professional Education) or demonstrate the ability to meet the requirements for such a degree, and;
  • have sufficient knowledge of Methodology and Statistics (at least 20 EC): introductory and more advanced courses in methods and statistics of psychological research (including psychometrics, multivariate data analysis) and the use of SPSS

Tuition Fee

  • International

    18800 EUR/year
    Tuition Fee
    Based on the original amount of 18800 EUR per year and a duration of 12 months.
  • EU/EEA

    1084 EUR/year
    Tuition Fee
    Based on the original amount of 1084 EUR per year and a duration of 12 months.
  • Second Dutch master’s programme: €14,700 per year

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

Our partners

Economic and Consumer Psychology
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Leiden University

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