Overview

IU's M.A. in marketing management combines theory and practical knowledge to help you sharpen your expertise in the field of communications management. You'll learn how to evaluate data using various digital analytics, fine-tune search engine marketing, effectively communicate, and grow your online presence.

Career opportunity:

Digital Communications Manager
Brand Manager

Marketing/Sales Manager

Why IU?

Explore work-study options in Germany: up to 20 hours per week while studying
Career-oriented: IU provides specialized degree programs in high-demand fields.
Courses: combine theory and practical application through real-life case studies
All programmes are accredited: according to German and EU standards in education
IU degrees are internationally recognised and can be converted to overseas equivalents for work or further studies
Recognised by WES Canada & US and member of the Association of Indian Universities (AIU)

Accreditation

With over 20 years of experience, all of IU’s degree programmes are accredited by the German Accreditation Council and the German Council of Science and Humanities. They are also enlisted in the European Quality Assurance Register for Higher Education (EQAR) and their programmes bear the FIBAA Seal of Excellence in Digital Education.

Programme Structure

Study contains:

International Marketing
Advanced Research Methods
International Consumer Behavior
Applied Marketing Research
Online and Social Media Marketing
Marketing Responsibility
Digital Business Models

These mentioned courses are merely a selection from a wide range of courses available. For more information access IU's website.

Key information

Duration

Part-time
- 48 months
- Flexible

Start dates & application deadlines

You can apply for and start this programme anytime.

Language

English

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IELTS

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Credits

120 ECTS

Online:

120 ECTS - 24 months (Full-Time), 36 months (Part-time), 48 months (Extended)

60 ECTS - 12 months (Full-Time), 18 months (Part-time), 24 months (Extended)

On Campus: 120 ECTS - 24 months (Full-Time)

Delivered

Online

Campus Location

Berlin, Germany

Disciplines

Marketing Management

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Academic Requirements

Completed undergraduate degree from a public or officially recognised university/higher education institution.
For 120-ECTS programmes, you will need to have 180 ECTS credits. / For 60-ECTS programmes, you will need to have already acquired 240 ECTS credits.
Achieved a final grade of at least “satisfactory” or Grade C equivalent (minimum 3,5 in the German grading scale) in your previous undergraduate degree

In some cases: Proof of at least one year’s professional work experience completed prior to the start of the study programme. Work experience must have been gained after completion of your undergraduate studies and needs to be full-time (trainees are not accepted).

English Level:

Proof of English skills.
If you do not meet the English skills requirements, IU offers the free of charge IU English Language course. This is available to you if you meet the other admission requirements.
If English is your native language or you graduated from an English-speaking school/university, you do not have to prove your English skills.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

3948 EUR / year

≈ 3948 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

3948 EUR / year

≈ 3948 EUR / year

Additional Details

Online Studies:

Full-time 24 Months 120 ECTS

361 € / month
4,337 € / year
9,193 € / full programme (includes graduation fees)

Part-time 36 Months 120 ECTS

271 € / month
3,253 € / year
10.277 € / full programme (includes graduation fees)

Extended 48 Months 120 ECTS

214 € / month
2,566 € / year
10,784 € / full programme (includes graduation fees)

Full-time 12 Months 60 ECTS

504 € / month
6,045 € / year
6,564 € / full programme (includes graduation fees)

Part-time 18 Months 60 ECTS

374 € / month
4,485 € / year
7,247 € / full programme (includes graduation fees)

Extended 24 Months 60 ECTS

309 € / month
3,705 € / year
7,929 € / full programme (includes graduation fees)

*Limited Offer: Prices shown include discount

*For a personalized offer contact the university

Funding

Change your future with IU - apply and save up to 50%!

IU is constantly innovating to make top-notch education easily attainable, no matter your circumstances. You have the chance to get up to 50% off your online studies! Their classes are flexible, allowing you to maintain a work-life balance, connect with others, and even experience a new culture while shaping your destiny.

Enroll today or inquire for more details – your journey starts here!

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Master's scholarship opportunities for Marketing Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career opportunity:

Why IU?

Accreditation

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Funding

Scholarships Information

Available Scholarships

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