Overview

Students in the Master of International Management with specialization in Digital Marketing from Geneva Business School - Madrid Campus will master the techniques, tools, and strategies to become leaders in their field. Upon graduation, students will:

Be able to effectively publish and manage content for business growth

Acquire expertise in using Google analytics and various data analysis software

Gain familiarity with online legalities and rights management.

Become an expert in designing and implementing online marketing campaigns

Career Options

Digital Marketing Specialist

Social Media Strategist/Manager

E-Commerce Manager

Digital Marketing Director

Accreditation

Geneva Business School has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE), the Association of Accredited Schools of Business International (AASBI) and EDUQUA. Geneva Business School has also strong ties with partner universities, enabling exchange programs

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Programme Structure

Beyond the main Business modules offered within each major, students also take specialisation courses, such as:

Digital Marketing Specialist

Media Strategist/Manager

E-Commerce Manager

Digital Marketing Director

Check out the full curriculum

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Key information

Duration

Full-time
- 18 months

Start dates & application deadlines

Starting 2026-09-11 00:00:00

Apply anytime.
Starting 2027-03-03 00:00:00

Apply anytime.

More details

Visa applicants should apply at least 12 weeks before the term starts, while others can apply up to 3 weeks prior.

Language

English

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

74

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

90 ECTS

Delivered

On Campus

Campus Location

Madrid, Spain

Disciplines

Master in Management (MIM) Digital Marketing View 13 other Masters in Master in Management (MIM) in Spain

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

74

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Bachelor’s degree or equivalent, preferably in a related field
IELTS 6.5 / TOEFL 74 / DET 105-110 / TOEIC 730 (official English exam results) or proof of studying previously in an English-speaking environment for a minimum of 3 years
Applicants may submit the Duolingo English Test (DET), which combines an English proficiency test with a brief video interview.
A scanned copy of all required academic diplomas, transcripts, and academic certificates
A 500-word written response to a business case study
An interview with a representative from the academic team on their chosen campus. The candidate’s response to the case study will be discussed in the interview.
Photocopy of valid passport / national ID
Resume/CV
1 reference letter from a former academic institution

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Geneva Business School and/or in Spain, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

14500 EUR / year

≈ 14500 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

14500 EUR / year

≈ 14500 EUR / year

Living costs

Madrid

Spain

745 - 1260 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Master of International Management with specialization in Digital Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career Options

Accreditation

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Living costs

Madrid

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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