24 months
1417 GBP/module
1417 GBP/module
Tuition fee
Apply date
Start date


Learn a skill that is indispensable to organisations around the world, no matter the industry or market. The online Marketing course from King’s College London gives you the strategic and practical knowledge you need to thrive in this critical business area.

Visit the official programme website for more information


The course is developed by King’s Business School, a UK top 10 centre for business and management studies. Learning online with King’s allows you to access the same world-class teaching as our on-campus students, delivered by the same internationally renowned academics. Our flexible approach allows you to fit your studies around your work, family life and other commitments.

As one of the only organisational functions that is directly responsible for generating revenue, marketing can drive growth and keep organisations ‘alive’. If you have an interest in this core business function, our Marketing MSc/PG Dip/PG Cert with online provision enables you to master the knowledge and skills needed to build effective campaigns in any organisation.

Key Benefits of the Marketing programme from King's College London

  • Attain top-tier learning outcomes in the field of marketing to help enable a career in a huge variety of industries and organisations.
  • Receive a comprehensive education spanning both theoretical and practical approaches to marketing strategy and execution.
  • Study under high-profile academics in the marketing industry like Douglas West - bestselling author of Strategic Marketing.
  • Achieve a master’s in marketing within two years.
  • With small class sizes, you benefit from close teaching and student support. Your dedicated Student Success Advisor will offer support throughout the duration of your course, they will be your first point of contact and will answer all enquiries within 24 hours, 7 days a week.
  • You’ll learn alongside like-minded students and professionals from around the world, each of whom bring their own unique  experience, skills and perspectives to your online discussions.

Career Prospects

The course is ideal for anyone seeking to pursue roles that include a marketing function in any capacity, but is especially useful for those hoping to build a career in marketing. Whether you’re seeking director-level positions involving strategic planning and management or an entry-level marketing assistant role, this course equips you with the theoretical and practical marketing knowledge you need to make an impact. It’s especially suited to those already in a marketing position and looking to progress. This course will equip you to access entry and senior-level positions within the following categories:

  • Marketing / Brand Management
  • Campaign / Communications Management
  • Business Development
  • Digital Marketing Management
  • Social Media Management
  • Operations Development / Management

Programme Structure

Courses included:

  • Marketing Theory and Practice
  • Research in marketing
  • Digital Marketing 
  • Marketing Analytics 
  • Services in Marketing 
  • Marketing Communications  

Key information


  • Part-time
    • 24 months

Start dates & application deadlines


180 alternative credits
  • MSc: 180 credits

  • PG Dip: 120 credits
  • PG Cert: 60 credits



Academic requirements

GPA admission requirements GPA
Lower Second Class
Upper Second Class (recommended)

Other requirements

General requirements

  • 2:1 undergraduate degree (minimum 60 per cent or above in the UK marking system) in any subject area with relevant work experience. Please note that the Marketing MSc programme is not suitable for applicants with an undergraduate degree in marketing. 
  • Though it is not a requirement, we recommend that candidates have some familiarity with statistical analysis software such as Microsoft Excel or SPSS.
  • If you have an upper 2:2 (minimum 56%) or demonstrable significant work experience in a related area (3 years+), your application may be considered. 

Tuition Fee

To alway see correct tuition fees
  • International

    1417 GBP/module
    Tuition Fee
    Based on the tuition of 1417 GBP per module during 24 months.
  • National

    1417 GBP/module
    Tuition Fee
    Based on the tuition of 1417 GBP per module during 24 months.

Fees will be charged per module as you progress through the course.

  • Per module: £1,417
  • MSc: 12 modules (£17,004)
  • PG Dip: 8 modules (£11,336)
  • PG Cert: 4 modules (£5,668) 


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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King's College London


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