Overview
This Digital Marketing and Analytics degree from Middlesex University Dubai aims to prepare students for successful employment by encouraging the development of a range of skills that will enable them to work effectively, both collaboratively and individually. It is designed to develop students’ understanding of Digital Marketing and its integration into an organisation’s overall marketing strategy.
Key facts
- A variety of learning, teaching and assessment strategies are employed in order to enhance the student experience and ensure that as wide a range as possible of appropriate skills and learning outcomes are met.
- Future Careers and Employability
- The programme supports students' diversity in learning styles and approaches; it is practice-based with hands-on application of knowledge. We equip graduates with the knowledge and skills required to pursue a career in marketing in roles such as:
- Digital Marketing
- Digital Analytics
- Entrepreneurship
- Content Marketing
- Social Media Executive
- Paid Media Executive
- Allowing students to pursue a career in many different industries:
- Starting your own business.
- Joining a small start-up or a family business to handle the marketing.
- Wanting to set up your digital marketing consultancy.
- Join a marketing department for a brand or an agency.
Accreditation
- This programme at Middlesex University Dubai is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). CIM works alongside universities worldwide, mapping their degree content against CIM’s most sought after professional marketing qualifications.
Programme Structure
Courses include:
- Digital Marketing Applications: Trends and Tactics
- Digital Marketing Strategy & Communications
- Digital Marketing Analytics
- Practitioner Perspectives
- Marketing Analytics
- Customer Experience Strategy and Design
Key information
Duration
- Full-time
- 12 months
- Part-time
- 24 months
Start dates & application deadlines
- StartingApplication deadline not specified.
- StartingApplication deadline not specified.
January start date is only for part time students
Language
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Credits
Delivered
Campus Location
- Dubai, United Arab Emirates
Disciplines
Digital Marketing Data Analytics View 6 other Masters in Digital Marketing in United Arab EmiratesWhat students do after studying
Academic requirements
English requirements
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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
Applicants should normally have:
- A second class honours undergraduate degree or above in any discipline awarded by a UK University or a recognised overseas institution, or
- An equivalent qualification accepted by the Academic Registry of the University, or
- A professional qualification deemed to be of an equivalent standard.
Those without formal qualifications are welcome to apply, and may be required to come in for an interview. Additionally, these applicants will need to provide evidence of a minimum of three years of middle to senior management relevant experience.
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Middlesex University Dubai and/or in United Arab Emirates, please visit Student Insurance Portal.
Tuition Fees
-
International Applies to you
Applies to youNon-residents85593 AED / year≈ 85593 AED / year -
Domestic Applies to you
Applies to youCitizens or residents85593 AED / year≈ 85593 AED / year
Living costs
Dubai
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Digital Marketing and Analytics.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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