Design for Business

Overview

Design has a transformative effect on the world around us. This impact cuts across culture, business, the environment and the economy. 

The MSc Design for Business programme from the University of Dundee will give you an understanding of this impact and how you can shape it.

Using an interdisciplinary approach, the course will enable you to approach design strategically and enhance your knowledge and understanding of design management, service design, enterprise and entrepreneurship.

You will gain new perspectives on products and services, processes, new ways of working, managing innovation and stakeholders. 

By using design thinking and other design research methods to help understand and empathise with users, you will be able to make better informed business decisions, in marketing, organisational change and enhanced customer engagement.

Careers

You could go on to a successful career within:

• professional design
• design consultancy
• service design
• design-led, change-managers in private and public sector
• product & marketing management
• leadership and management roles in the private, public and voluntary sector
• management organisations
• business enterprises
• entrepreneurship and start-ups
• further academic/doctoral study