Every marketing and communications expert nowadays needs knowledge on the digital environment and the channels that really make an impact on the chosen target groups. If you are interested in developing your knowledge and skills a bit further, this programme is for you. The unique combination of marketing and corporate communication makes this programme forerunner in the education landscape.
The Master’s Programme in Digital Marketing and Corporate Communication at the University of Jyväskylä educates professionals of digital marketing and corporate communications for the needs of both nonprofit sector and private sector. We combine the most relevant aspects of digital business, marketing, and corporate communications with the latest academic research conducted in the field. Graduation from the programme gives in-depth knowledge and skills to plan and execute strategic and tactical activities in managerial and expert positions related to marketing, sales, and corporate communication in today’s digitalized society. The programme is being taught by academics working in the Digital Marketing and Communication research group at JSBE and both national and international practitioners.
Finland is among the leading countries in the world in terms of how organizations and inhabitants use information and communications technology (ICT). For example, almost everyone in Finland uses online banking and owns a smartphone. We also have the lowest mobile data prices in the whole world. Recently, Finland was ranked 1st in how well it embraces information technology ahead of Singapore and Sweden. Thus, studying digital marketing and communication in one of the leading universities in Finland is a perfect place for students enrolling in this programme.
We expect graduates from the programme to work in expert and managerial positions in Marketing, Communications, Digital Marketing etc. Our recent graduates from our Finnish Master’s Programme in Marketing work in positions, such as:
Minimum required score:
The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.Schedule IELTS
Minimum required score:
The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.Schedule TOEFL®
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
University of Jyväskylä offers scholarships covering tuition fee costs for its most successful international Master’s degree students. You are eligible for a JYU scholarship if you are
Scholarships are granted based on the admission criteria of the programme in question.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.
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