Studyportals
M.Sc. On Campus

Marketing and Digital Transformation

Vlerick Business School

10 months
Duration
16100 EUR/full
16100 EUR/full
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

Throughout the different modules you'll be faced with numerous action-learning challenges and personal development exercises. In the second part of the Marketing and Digital Transformation programme at Vlerick Business School you'll have the opportunity to tailor your curriculum through a specialised boot camp and a marketing consultancy project.

Overview

Join fellow students of Marketing and Digital Transformation programme at Vlerick Business School in solving real business problems in close collaboration with cutting-edge companies and visit the European headquarters of major online marketing companies such as LinkedIn, Oracle and Google during the digital marketing trip.

Practice your skills during an intensive 3-month market research project, within a company of your choice, or show your sales expertise with our Vlerick Sales Club.

Career Prospects

Masters in Marketing & Digital Transformation graduates are well prepared for careers in:

  • International FMCG companies such as P&G, Unilever, Nestlé, Coca-Cola and AB Inbev
  • Key areas in marketing, e.g. marketing strategy, digital advertising, branding strategy, sales, and strategic marketing planning
  • A wide variety of roles, such as product and brand manager, digital advertising strategist, market analyst, key-account and customer relationship manager, sales manager, category manager

Programme Structure

Courses include:

  • Marketing Strategy & Digitalisation
  • Digital Business Models
  • Branding Strategy & Tactics
  • B2B Marketing in the Digital Age
  • E-commerce & Omnichannel Retail
  • Sales & Service Innovation
  • Managing Customer Experience & Technology Trends
  • Sustainability & Digital Business Ethics
  • Digital Marketing Skills

Key information

Duration

  • Full-time
    • 10 months

Start dates & application deadlines

Delivered

On Campus

Academic requirements

GMAT admission requirements GMAT
550

Other requirements

General requirements

For candidates studying in Belgium: 

  • a Masters degree from a recognized institution

For candidates studying outside of Belgium: 

  • a Masters degree from a recognized institutionOR
  • a 3 or 4-year Bachelor* degree from a recognized institution

* For some degrees, there may be additional requirements such as work experience, other (academic) qualifications or additional tests.

Tuition Fee

To alway see correct tuition fees
  • International

    16100 EUR/full
    Tuition Fee
    Based on the tuition of 16100 EUR for the full programme during 10 months.
  • EU/EEA

    16100 EUR/full
    Tuition Fee
    Based on the tuition of 16100 EUR for the full programme during 10 months.

Living costs for Gent

754 - 1205 EUR /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing and Digital Transformation
-
Vlerick Business School

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