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28 Master's degrees in Marketing in Germany

Marketing
From effective use of social media marketing to understanding your target audience, this Marketing program from EU Business School explores modern marketing methods and theories from various perspectives, giving students an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

Marketing and Brand Management
If you have a business-related Bachelor’s degree and want to become one of these sought-after experts, this programme in Marketing and Brand Management at Fresenius University of Applied Sciences will give you the expertise you need.

International Dual Degree - International Marketing
The International Dual Degree - International Marketing from Hochschule Bremen - International Graduate Center programme combines core business training with a specialization in global marketing, integrating theory and strategic practice across European and international perspectives.

Global Technology and Innovation Management & Entrepreneurship
The Global Technology and Innovation Management & Entrepreneurship at Hamburg University of Technology is a unique 2-year program offered jointly by internationally distinguished universities with extraordinary competences in the field of Technology and Innovation Management as well as Entrepreneurship.

Marketing and Digital Media
The Marketing and Digital Media programme from ESCP Business School mainly focuses on the digital marketing field to provide the students an integrative view of the different digital marketing tools and how they can play an important role in building a brand.

Impact MBA in Green Marketing and Innovation
The Impact MBA in Green Marketing and Innovation program from Tomorrow University of Applied Sciences merges in-depth know-how in innovation, marketing, and sustainability. This program equips learners to lead market-driven innovations and apply truly green marketing strategies, fostering sustainable brands and consumer behavior change.
Management and Marketing
Management and Marketing from Freie Universität Berlin imparts a scientific perspective and approach in the fields of management and marketing. Our graduates acquire high conceptual competences in dealing with complex problems under a restricted amount of time.
Quant. Accounting, Economics, Finance, Marketing
The Quant. Accounting, Economics, Finance, Marketing is an integral part of the study program offered by the Graduate School of Economics, Finance, and Management (GSEFM), a joint initiative of Goethe University Frankfurt, Johannes Gutenberg University Mainz, and the Technical University of Darmstadt.
International Marketing and Media Management
The master’s programme International Marketing and Media Management (M.A.) from Media University of Applied Sciences equips you with the international strategic skills, introduces you to the latest marketing trends and provides you with knowledge of both quantitative and qualitative methodology.
Digital Marketing and Communication
This Digital Marketing and Communication, MBM from the New European College challenges students to study at a high academic standard, combining case studies and research.
Strategic Marketing
What do marketing measures look like that are not solely aimed at a quick increase in sales, but at long-term success? We offer a master degree in Strategic Marketing at Macromedia University of Applied Sciences.
International Marketing and Brand Management
Truly understanding your customers is key for any business success! With Munich Business School's International Marketing and Brand Management program, you can build your own expert profile in the area of international marketing and branding: from behavioral insights to digital marketing tools to innovation.
Business Management and Marketing - International Business Management Double Degree
This Business Management and Marketing - International Business Management Double Degree course from Gisma University of Applied Sciences
Marketing
The goal of the Marketing programme from Bonn-Rhein-Sieg University of Applied Sciences is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training.
Management and Engineering in Technology, Innovation, Marketing and Entrepreneurship (part-time)
RWTH Business School award-winning M.Sc. Management and Engineering in Technology, Innovation, Marketing and Entrepreneurship (part-time) is the perfect match for you if you have versatile interests and want to exploit the potential of new technologies in a business-oriented way.
Business Administration - Marketing
Business Administration - Marketing Master’s programme from University of Cologne brings together theory and practice in areas like marketing strategy and tactics, customer management, brand management, marketing performance and analytics, and digitalization.
International Marketing
The MIMA International Marketing program from Technische Hochschule Nürnberg provides you with a strong foundation in the principles and practice of international marketing, with the latest concepts, knowledge and skills.
International Marketing and Communication
The focus of the International Marketing and Communication degree from Heilbronn University of Applied Sciences is on deepening knowledge of media and marketing in an international environment. These are combined with the key skills of modern management and corporate governance.
International Marketing Management
The Master’s degree programme in International Marketing Management from Berlin School of Economics and Law is aimed at holders of a first degree (Bachelor’s or Diploma) from both Germany and abroad; a readiness to study in an international environment is also assumed.
Brand Strategy
The Brand Strategy programme from Brand University of Applied Sciences is perfect for students who are passionate about brands and want to advance their career. In the rapidly changing business & brand landscape, digital technology has become an integral part of branding. Learn the skills and knowledge necessary to succeed in this dynamic environment.